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27.01.2012
Live & Breathe wins Birds Eye Frozen Food below-the-line account
Live & Breathe has been appointed by Birds Eye in the UK to handle BTL marketing for its full range of frozen foods
26.01.2012
Birds Eye appoints Live & Breathe for below the line marketing
Birds Eye has hired Live & Breathe to handle below the line marketing for its full range of frozen foods
26.01.2012
Live & Breathe nets Birds Eye DM task
Birds Eye, the frozen-food company, has hired Live & Breathe to its direct marketing account
17.11.2011
Agencies line up for Birds Eye account
Birds Eye is looking to appoint its first retained UK direct and digital agency
10.11.2011
AnalogFolk lands Desperados work
Heineken has hired AnalogFolk to develop a global digital strategy for Desperados, its tequila-flavoured beer
09.11.2011
creativebrief unveils new agency procurement site
creativebrief is re-launching its digital intermediary offering, which allows marketers to seek out, directly contact and manage their relationships with marketing agencies
28.10.2011
Heineken appoints My Agency for premium beer task
Heineken has appointed My Agency to handle the ad account for its premium Czech beer brand, Krušovice
15.09.2011
Effies show how adland is adapting to straitened times
The awards show is now a serious commercially focused effectiveness event, Gurdeep Puri says
26.08.2011
Marketing summit brings industry leaders together to discuss shared vision for Scotland
Marketing industry association leaders met in Edinburgh yesterday (Thursday) for an industry summit meeting to discuss how they can build Scotland into a world class marketing community
04.08.2011
Heineken in hunt for Desperados global digital agency
Heineken has called a global review to find an agency to develop a digital strategy for Desperados, its tequila-flavoured beer
11.07.2011
TVC Wins Global Pr Brief For Leading Footwear Brand Ecco
TVC has won the global PR account for leading footwear brand Ecco to help raise the profile of its sports ranges
09.06.2011
BBH lands global Sol creative business
Sol, the Heineken-owned Mexican beer brand, has handed its global advertising account to Bartle Bogle Hegarty ahead of a major ad push
31.05.2011
Leading Footwear Brand Ecco Seeks Agency For Global Pr Strategy
Ecco, the leading footwear brand, is seeking an agency to develop a global PR strategy for its performance shoe ranges
18.02.2011
Pitch Update
Paddy Power is no stranger to the occasional ad review or, indeed, stirring up controversy with its advertising (who can forget that blind footballer kicking the cat in a TV spot last year?)
17.02.2011
Agencies line up for global Sol ad account
Sol, the Heineken-owned Mexican beer brand, is reviewing its global advertising account
26.11.2010
MySpace sales chief rules out real-time ad trading
MySpace UK vice-president of sales Simon Daglish has pledged his properties will not trade inventory on real-time bidding ad exchanges
21.10.2010
Only here to put cheer back into beer market
The chief executive and marketing director of Molson Coors talk to Lucy Handley about getting more people into beer, going global and keeping Carling at number one in the sales chartsMarketing the UK’s biggest lager brand to 18- to 34-year-old men through football, music and festivals may be a dream job for many marketers, but keeping Molson Coors brand Carling in the top spot is not an easy task
09.09.2010
Harriman Steel wins Watch advertising brief
UKTV, the UK cable and satellite broadcaster, has appointed Harriman Steel to handle branding and advertising for its Watch channel
09.09.2010
The new entertainers
The consumer desire for greater engagement with their favourite brands is skewing the role of marketing from pure advertising to providing entertainment and information, and brands are rising to the challenge by offering an array of content through varying formats
02.09.2010
Universal McCann captures Ecco's £30m global media
The Interpublic network won the business after a final pitch against MediaCom
28.08.2010
Why we are all marketers now
I’m in marketing,” a woman who looked startlingly like Catherine Tate’s office-worker sociopath character told me proudly on the Blue Train to Portsmouth Harbour
27.08.2010
creativebrief creates digital access to media and sports rights owners
Creativebrief, the media and marketing intermediary, has launched an extension to its online offering that enables brand leaders to connect directly with media and sports rights owners
13.08.2010
Speakers line up for inaugural International Marketing Festival
The inaugural International Marketing Festival in Edinburgh is set to launch later this month, featuring speakers from brands such as Sony Music, LoveFilm and Google
03.08.2010
Irish Food Board aims to reassure UK consumers
The body responsible for promoting Irish food is rolling out a digital strategy intended to reassure UK shoppers about the quality of the country's beef
30.07.2010
MRM wins Philadelphia CRM account
Kraft Foods has appointed MRM Worldwide to handle its CRM business for its Philadelphia account, after a pitch involving three other agencies
08.07.2010
Nissan seeks agency for UK direct account
The car-maker has appointed Creative Brief to handle the search, and a number of agencies have been approached with a request for information
06.07.2010
Williams F1 seeks more partners
Williams Formula 1 is looking for agencies to help promote its museum and to explore new sponsorship opportunities
30.06.2010
Free HD satellite TV provider Freesat awards £200k account to Consolidated PR
Freesat, the free digital satellite TV service, has handed a £200,000 consumer PR account to Consolidated PR
27.05.2010
Ecco reviews £30m global media business
The Danish footwear manufacturer Ecco is reviewing its estimated £30 million global media planning and buying account
26.05.2010
Free HD TV Provider Freesat Puts £200k Consumer PR Account Out To Pitch
Freesat, the free HD digital satellite TV service, is putting a £200,000 consumer account out to pitch as market competition intensifies
24.05.2010
National Maritime Museum appoints agency for rebranding work
The National Maritime Museum has appointed branding agency SomeOne handle a rebranding project, ahead of the London Olympics in 2012
20.05.2010
Agencies line up for Freesat ad account
Freesat has called a review of its UK advertising account
18.05.2010
UKTV plans brand overhaul for Watch
UKTV is to overhaul the brand identity of its general entertainment channel Watch, after just 18 months
29.04.2010
Grey London beats BMB to £2m Ginsters creative brief
Ginsters, the brand famous for its pies and Cornish pasties, is set to appoint Grey London to handle its £2 million advertising account
27.04.2010
AXA to boost digital across its brands
AXA is to use the web to boost its marketing and customer-service offering with the aim of differentiating itself from its competitors
20.04.2010
Strongbow eyes wider appeal with digital push
Strongbow, the UK's biggest-selling cider, is overhauling its digital marketing strategy as part of plans to attract a younger demographic
01.04.2010
Foster's bids to become high-profile sponsor
Heineken UK is looking at sponsorship in a bid to differentiate its Foster’s brand in the crowded UK beer market
25.03.2010
Agencies line up for Play.com ad review
Play
25.03.2010
Proximity and MRM join Kraft pan-European digital roster
Proximity and MRM Worldwide have been appointed by Kraft Foods to its first pan-European digital roster following a pitch
12.03.2010
Marketing Irish ad agencies abroad
Irish advertising companies must look beyond the local market and fight for global contracts, according to a leading London-based industry figureUNTIL NOW, global companies have worn a path to the door of advertising and marketing companies on Madison Avenue in New York and their counterparts in London, but the market is changing
04.03.2010
Lowe wins pan-European Strongbow Gold account
Lowe Worldwide has won the pan-European ad account for Heineken International's Strongbow Gold
09.02.2010
Bmi Baby Selects New Agency Rabbit To Manage Its Online Presence
Low-cost airline BMI Baby has hired Rabbit as its first retained digital PR agency
29.01.2010
Axa shortlist imminent
Agencies holding their breath for the announcement of the financial giant Axa's digital shortlist will only have to wait another week, with a decision about the finalists expected very soon
14.01.2010
Axa seeks agencies to form digital roster
Axa is hunting agencies to form a new digital roster to work across the financial services group's brands, including Swiftcover and Sun Life Direct
14.01.2010
CHI & Partners lands £8m Green Flag task
Green Flag, the RBS Insurance-owned breakdown cover provider, has appointed CHI & Partners to handle its £8 million UK ad account
08.12.2009
Strongbow Gold in global roll-out
Heineken International has appointed design consultancy Bulletproof to handle the global launch of its Strongbow Gold brand next year
13.11.2009
S&N Reviews Strongbow Gold
The brewer has approached UK agencies to relaunch its Gold variant cider in international markets
13.10.2009
AstraZeneca announces global roster of design agencies
AstraZeneca has hired a roster of design agencies to handle its global brand strategy
16.09.2009
Green Flag On Agency Hunt
Breakdown cover company Green Flag is working with intermediary creativebrief as it begins its hunt to appoint a lead creative company
14.09.2009
Isklar appoints WARL as sales promotion agency
Isklar, the premium Norwegian water brand, has appointed WARL to handle its sales promotions activity in the UK following a three-way pitch
02.09.2009
Nuffield Health appoints agency to help reposition brand
Nuffield Health has appointed GyroHSR to reposition the brand and promote it as a destination for all aspects of healthcare, fitness and wellbeing
26.08.2009
Green Flag calls review of £8m business
RBS Insurance-owned Green Flag is reviewing its £8m ad and digital agency arrangements, as it plots a revival of the vehicle-breakdown cover brand
25.08.2009
Green Flag reviews £8 million ad account
Breakdown cover provider Green Flag is reviewing its £8 million advertising account
16.07.2009
Kraft Foods calls pitch to build first pan-European digital roster
A number of UK shops have been contacted regarding the business, with pitches expected to be held at the end of the summer
02.07.2009
RBS appoints Engine Group to Privilege account
An RBS spokeswoman said Engine would provide a ‘one stop shop' for its marketing activities
25.06.2009
Scottish Power hunts direct agency
The utilities company is approaching a handful of agencies with a brief to create and implement a variety of traditional DM campaigns, such as direct mail packs, door-drops and page inserts
24.06.2009
Russian Standard Vodka is seeking a branding agency to redesign its UK packaging.
The premium vodka brand which is distributed by First Drink Brands and was launched in the UK in 2007, is holding informal talks with several design agencies including Blue Marlin, Lewis Moberly and Blackburns
22.06.2009
Norwegian water Isklar holds promotional marketing agency review
Premium Norwegian water brand Isklar has kicked off a review of its promotional marketing arrangements in the UK
16.06.2009
AXA Group reviews its £150m global media arrangements
AXA's £30m media business in the UK, the bulk of which is handled by WPP's Mindshare
19.05.2009
Privilege reviews its ad account and use of celebrities
Privilege, the car and home insurance brand, has embarked on a review of its above- and below-the-line advertising accounts ahead of a major strategic repositioning
29.04.2009
Nuffield Health review
Healthcare charity Nuffield Health is seeking a marketing agency to bring its health and wellbeing proposition to market through both online and offline communications
07.04.2009
AXA set to review £30m marketing services roster
Financial services group AXA UK is set to review its £30million marketing services roster
27.02.2009
S&N Seeks Agency to handle £1.5m DM account
Scottish and Newcastle is looking to appoint an agency to handle its direct marketing and sales promotion account
27.02.2009
AstraZeneca looks to form brand strategy roster
The Drum has learned that Macclesfield-based pharmaceutical company AstraZeneca UK is looking to form a roster of brand strategy agencies
26.02.2009
Britvic reviews £9m UK media business
LONDON - Britvic, the soft drinks company, is reviewing its £9 million media planning and buying account
25.02.2009
AstraZeneca set for global roster
LONDON - AstraZeneca, the pharmaceuticals manufacturer and distributor, is looking to appoint a roster of agencies to handle its global brand strategy
16.01.2009
Fallon scoops Kangaroo's £4m ad account after pitch
Fallon beat three undisclosed ad and three digital agencies to win the business
15.01.2009
Fallon wins £4m Kangaroo business
Fallon has been appointed to handle the £4m advertising account for Project Kangaroo
13.01.2009
Five in running for Kangaroo brief
Video-on-demand service Kangaroo is believed to have whittled its hunt for a media agency down to five for a potential £4m media planning and buying account still waiting for approval
02.01.2009
McCann Erickson Bristol wins AXA Direct
McCann Erickson Bristol has won the account for Axa Direct following a four way pitch
15.12.2008
The Weekly Wrap - Mark Gorman, Think hard
I loved Roger Williams’ opening comment in his article about the Scottish Government roster announcement
12.12.2008
Vox Pop - With agencies needing new clients all the more, are intermediaries seeing an increase in demand?
Tom Holmes, Founder & Chairman, creativebrief"It depends on who you are
09.12.2008
Sportingbet appoints Mediacom to £10m Media Account
The Drum understands that Sportingbet has appointed its £10million pan-European media planning and buying account to MediaCom
31.10.2008
Mustoes takes integrated account for LA Fitness
Mustoes has won the integrated advertising account for LA Fitness following a review handled by creativebrief
16.10.2008
Kickers calls comms planning review
The shoe brand Kickers is reviewing its communications planning business, held by Naked Communications
16.10.2008
bmi baby appoints CBJWT to £3million account
The Drum has learned that following a competitive pitch, low cost airline bmi baby has appointed Manchester's CheethamBell JWT to handle its  UK and European advertising account
15.10.2008
Constellation creates roster
Drinks company Constellation Brands has appointed three agencies to its first integrated marketing roster following a pitch handled by creativebrief
14.10.2008
Cheethambell JWT scoops £5m bmibaby
Bmibaby has appointed Cheethambell JWT to handle its £5 million advertising account
14.10.2008
CheethamBell JWT wins £5m Bmibaby ad account
BMI BabyBmibaby has appointed CheethamBell JWT to handle its UK and European advertising business, estimated to worth at least £5m
01.10.2008
Russian Standard Vodka appoints My Agency
Russian Standard Vodka has awarded its global creative account to My Agency, following a pitch handled by creativebrief
26.09.2008
Axa Direct seeks agency
Axa Direct, the insurance company, is looking for an agency to handle a direct response brief across DRTV, press and outdoor, for the company's over-50s life insurance business
24.09.2008
AXA kicks off agency hunt
AXA Direct, the insurance company, is seeking an agency to handle its direct response marketing
09.09.2008
Constellation Brands in agency hunt
Constellation Brands, which owns wine brands including Hardys and Robert Mondavi, plans to appoint its first agency roster
01.09.2008
Farm scoops Freesat creative account
Farm has picked up the above-the-line account for Freesat, free digital satellite service backed by ITV and the BBC
22.08.2008
Carat keeps Legal & General and BAA media accounts
Legal & General has retained Carat on its £8 million UK media planning and buying account
15.08.2008
Pitch update: Kangaroo
Kangaroo, currently seeking media and creative agencies, has been forced to delay chemistry meetings
08.08.2008
Freesat seeks agency for ad account
Freesat, the ITV and BBC-backed digital satellite service, is on the hunt for an agency to handle its creative account
08.08.2008
Hotline: Project Kangaroo...
Project Kangaroo, the proposed broadband video-on-demand service from the BBC, ITV and Channel 4, is looking for a media agency
04.07.2008
Intermediary services: The rise of the intermediary
Holding a pitch is daunting, while winning new business can be time-consuming
26.06.2008
Fortune Cookie holds on to Legal & General account
Insurance firm Legal & General has reappointed its incumbent digital agency Fortune Cookie to develop its online strategy following a competitive pitch
05.06.2008
Legal & General searches for agency to overhaul websites
Insurance firm Legal & General is seeking a digital agency as it looks to revamp its online presence
03.06.2008
Zurich Insurance set to build direct roster
Zurich Insurance, the financial services brand, has kicked off a search for agencies to fill its direct marketing roster
03.06.2008
Sportingbet puts £10m job up for pitch
Online gambling firm Sportingbet is seeking a media agency to handle its £10m pan-European media planning and buying account
09.05.2008
Legal & General pitch update
Well, if it was feeling a little quiet in the world of media pitching, you'll be grateful for Legal & General, which is enlisting no fewer than nine agencies to pitch for its account, even though it spends a mere £3
02.05.2008
Consultancy man takes top European role at Coca-Cola
Coca-Cola has appointed a new director of creative development for Europe, a move that is expected to kickstart the review process for its delayed design and branding roster overhaul
29.04.2008
UKTV reviews media planning business
UKTV, the pay-TV broadcaster half-owned by Virgin Media TV, has called a review of its £3
18.04.2008
WFCA retains £15m Axa creative brief
WFCA, the incumbent on the £15 million Axa creative business, is poised to retain the account following a final shoot-out against Euro RSCG London
15.02.2008
Legal & General to review £8m media
Legal & General has kicked off a review of its £8 million media planning and buying account, currently held by Carat
25.01.2008
Play wins pitch for Foster's online brief
Scottish & Newcastle has appointed Play to handle the digital account for Foster's, its flagship lager brand
11.01.2008
Agencies on alert as Foster's reviews digital advertising
Scottish & Newcastle has kicked off a digital advertising review for its Australian lager brand Foster's
20.12.2007
35 to take over Tesco communications work
Tesco has dropped Corporate Edge as its corporate communications consultancy after seven years, and appointed 35 Communications in its place
13.12.2007
Blue Marlin carves out branding for Isklar
Blue Marlin has developed the complete branding and packaging for a new brand of mineral water set to launch in the UK in 2008
12.12.2007
Isklar picks Blue Marlin for design
Isklar, a Norwegian water brand launching in the UK next year, has appointed Blue Marlin as its brand and design consultancy
30.11.2007
Isklar picks Hooper Galton
Isklar, the Norwegian water brand, has hired Hooper Galton to handle its £4 million advertising account, following a pitch handled by creativebrief
30.11.2007
Bulmers in agency hunt
The cider brand Bulmers is looking for an agency to handle its £2 million experiential and sales promotion account
28.11.2007
Isklar assigns Hooper Galton to £4m ad job
Isklar, a premium water brand from Norway, has appointed Hooper Galton to handle its £4m ad account
28.11.2007
Bulmers seeks shop for promotional task
Bulmers is searching for a marketing services agency as it steps up its battle with rival Magners
09.11.2007
Axa kicks off £15m advertising review
Financial giant seeks agency to develop UK brand identity
08.11.2007
Coca-Cola set to announce shortlist for pan-Euro roster
Design groups pitching for a place on Coca-Cola’s pan-European design roster will this week find out if they are to be shortlisted for the next stage of the selection process
31.10.2007
Coca-Cola calls pitch for design agencies
Coca-Cola Europe is to create its first pan-European design roster and has begun talking to design agencies
31.10.2007
Isklar water plots £2m UK roll-out
Isklar, a premium water brand from Norway, will launch in the UK next year
04.10.2007
Sportingbet.com in hunt for DM agency
Sportingbet
12.09.2007
Horseracing firm in global hiring
Darley, a company that breeds, owns and trains racehorses in seven countries, is to step up its global marketing activity after appointing direct specialist Clark McKay & Walpole to handle its direct marketing
31.08.2007
Innocent reopens talks with ad agencies
Innocent is once again talking to advertising agencies, just weeks after it cancelled its pitch and retained Lowe London on its £4 million above-the-line account (Campaign, 20 July)
15.08.2007
Sportingbet task goes to bd-ntwk
Online gaming company Sportingbet has appointed bd-ntwk to its online promotional and CRM activity
08.08.2007
Cannons hires The Lab to add members
Cannons Health & Fitness has appointed The Lab for the launch of an integrated campaign to increase membership numbers
26.07.2007
Friends Provident in £3m review amid merger talks
Friends Provident, the UK life assurer, is reviewing its £3m brand, advertising and media accounts in an overhaul of its marketing roster
26.07.2007
Legal & General signs up to Clear Channel's taxi sites
Legal & General has become the first company to book a campaign using Clear Channel Outdoor's Business and Finance Pack from its Taxi Media Audience Solutions range to promote its Cashback ISA
11.07.2007
Churchill eyes up affiliates
Churchill is planning its first partnership marketing campaign as it seeks a greater share of the UK insurance market
06.07.2007
The Week: DM Reviews - L&G revises DM roster
Crayon, Teamspirit, Pepper and Omobono have been added to the direct marketing roster for the insurance brand Legal & General, following a protracted nine-month review process handled by creativebrief
04.07.2007
Legal & General overhauls roster
Insurance brand Legal & General has concluded its UK marketing review with the addition of Crayon, Teamspirit, Pepper and Omobono to its roster
08.06.2007
Innocent seeks agency for £4m creative account
Innocent Drinks, the fruit smoothie and juice brand, is on the hunt for an agency to handle its £4 million creative account
30.05.2007
Vauxhall to step up partnership activity
Vauxhall has hired Swordfish to handle its UK partnership marketing business, which is believed to be worth £2m
09.05.2007
AXA hires BMB to refocus from IFAs to customers
AXA has appointed Beattie McGuinness Bungay to handle its £12m UK advertising business, with plans to bolster its direct contact with customers
02.05.2007
CBBC goes shopping for new agency perspective
CBBC, the children's programming arm of the BBC, is on the hunt for an agency to 'get a fresh perspective on the brand'
13.04.2007
SABMiller Pilsner job for Resonate
International brewer SABMiller has brought in Resonate to handle global comms for its Pilsner Urquell lager brand
11.04.2007
Prudential gives work to Tequila
Prudential General Insurance has reappointed TequilaLondon to its £10m integrated account following a three-way pitch through creativebrief
11.04.2007
AXA in review of £12m media job
AXA is reviewing its £12m UK media planning and buying account out of OMD
09.03.2007
SABMiller puts premium Pilsner brief out to pitch
International brewer SABMiller is seeking an agency to handle global commsfor its Pilsner Urquell lager brand
02.03.2007
Ogilvy in final three for Ulster Bank task
Ulster Bank has shortlisted three agencies to compete for its £5 million above-the-line account
28.02.2007
Help the Aged in case-study DVD
Help the Aged has hired WWAV Rapp Collins to handle an innovative direct marketing drive to highlight abuse of the elderly
23.02.2007
Tequila faces further Prudential loss
Prudential General Insurance has put its £10 million integrated account up for pitch, leaving the incumbent, TequilaLondon, facing the prospect of losing its second piece of Prudential-related business in less than six months
15.02.2007
Dairy Crest hands spreads to Iris
Iris, the independent integrated agency, has been appointed to handle the £1m below-the-line spreads business for Dairy Crest following a four-month review
08.02.2007
Sculptor readies 'landmine' show
Landmine clearance charity Adopt-A-Minefield (AAM) has teamed up with Canadian sculptor Blake Ward in a bid to boost awareness of its work and raise funds
24.01.2007
Privilege tipped to award direct brief to Personal
The Royal Bank of Scotland is poised to hire direct agency Personal for its Privilege insurance account, ahead of plans to boost its below-the-line activity
06.12.2006
NatWest to look beyond cricket sponsorship ties
NatWest is to broaden its sponsorship activity beyond its traditional territory of cricket and is looking at both the sporting and non-sporting arenas
06.12.2006
Green Flag in review of £10m advertising work
Green Flag, the Royal Bank of Scotland-owned breakdown service, is reviewing its promotional account as it seeks to take market share from rivals including RAC and AA
14.11.2006
Pilsner Urquell seeks shop for direct work
SABMiller is planning a direct push to back its Pilsner Urquell brand and has invited agencies to pitch for the business
14.11.2006
Vauxhall seeks brand partner
Vauxhall is planning a series of direct marketing campaigns with a brand partner to reach a broader audience
02.11.2006
Dairy Crest puts £1.5m account out to pitch
Dairy Crest, the dairy company whose brands include Cathedral City and Clover, is inviting agencies to pitch for its experiential, sales promotion and direct marketing business
13.10.2006
Legal & General appoints creativebrief
Legal & General has appointed creativebrief to handle a review of its direct marketing business
11.10.2006
L&G appoints creativebrief to handle creative pitch
A Legal & General creative review is poised to begin, following the financial services company's decision to appoint creativebrief to handle the pitch
08.09.2006
Legal & General in matchmaker review
Adland's intermediaries have found themselves on the other side of the fence as they line up to compete to handle Legal & General's roster review
21.07.2006
Citroen picks Kitcatt Nohr for direct brief
Citroen is in final negotiations with Kitcatt Nohr Alexander Shaw about its direct marketing account
25.05.2006
TK Maxx hires BLM for regional media plans
Discount fashion chain TK Maxx has appointed BLM Clilverd, a Bristol-based media agency, to handle its multi-million pound regional planning and buying business
21.04.2006
Citroen seeks digital agency for website makeover
Citroen is hunting for a digital agency to overhaul its website and handle ongoing online brand advertising
20.04.2006
Scottish Power puts £4.5m ad business to pitch
Gas and electricity supplier Scottish Power is reviewing its £4
20.04.2006
Scottish Power draws up shortlist for £4m ad pitch
Scottish Power is conducting a review of its above-the-line advertising account, believed to be worth £4m
17.03.2006
WCRS wins £20m Churchill business
WCRS has won Churchill Insurance's £20 million advertising account and has been briefed to create a campaign featuring the eponymous dog brand icon
15.03.2006
Churchill picks WCRS to handle £20m business
Churchill Insurance has moved its £20m advertising account out of EBP and into WCRS following a four-way pitch
01.03.2006
Direct Line moves £15m work from CHI to M&C
Direct Line has shifted its £15m financial services business out of Clemmow Hornby Inge and into M&C Saatchi after less than a year with the agency
26.01.2006
RBS reviews £20m Churchill business
Churchill Insurance has kicked off a review of its £20 million advertising account
26.01.2006
DFGW wins pitch for TK Maxx business
DFGW has picked up a brief from the discount retailer TK Maxx after a four-way pitch
12.01.2006
TK Maxx in the process of finding shop to work with in-house team
TK Maxx is talking to advertising agencies about helping its in-house creative team develop ideas for future marketing campaigns
05.01.2006
Liverpool Victoria Friendly hunts DM agency
Liverpool Victoria Friendly Society is looking for an agency to handle the direct marketing account for its insurance business
23.11.2005
Strongbow pools £5m direct work
Scottish Courage has consolidated Strongbow's direct business in Positive Thinking
28.09.2005
Newcastle Brown Ale plans revamp
Scottish Courage is preparing to change the packaging of its iconic Newcastle Brown Ale brand following its appointment of design agency Pearlfisher
10.08.2005
English Heritage to rebrand
English Heritage, the conservation body that looks after more than 400 historic sites across the country, is developing a five-year plan to change perceptions of England's historic environment
28.10.2004
Thomas Cook fixes on direct response
Thomas Cook is shifting more of its promotional budget into direct response campaigns and is looking to appoint its first integrated agency
10.10.2004
PR middlemen face changing role
A report by The Survey Shop shows PR agencies have little trouble crossing the dance floor to lure clients, calling into question the role of matchmakers
29.06.2004
Johnnie Walker activity to target British Asians
Drinks giant Diageo is unveiling its first ethnic marketing campaign to promote flagship brand Johnnie Walker to British Asians
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