
“Freesat recently used creativebrief in our hunt for a new advertising agency. We found the website comprehensive and easy to use, giving us access to both established and little known, up-and-coming agencies. The team at creativebrief also demonstrated themselves to be very knowledgeable on the overall agency market, plus added real value by designing a bespoke ‘pitch’ process that fitted well with our challenging time frames – resulting in the appointment of Farm. I would certainly recommend creativebrief to other brands.”
Will Abbott, Marketing & Communications Director
Freesat

“bmibaby selected creativebrief to assist us in the difficult challenge of identifying and selecting a new creative agency partner. Creativebrief proved to have extensive knowledge of the wide range of agencies all across the UK, and helped steer us to those that best matched our needs. Their insight into the agencies proved extremely beneficial in helping identify the right potential partners for us to meet with. In the evaluation phase, creativebrief were helpful in managing the pitch process, providing us the right level of practical support and advice, from developing the best methods to use for the pitch documentation and meetings schedule, through to ultimately providing sound advice and feedback to our queries. We have identified a great new agency partner, and the support of creativebrief throughout our selection process was invaluable.”
Julian, Commercial Director
bmibaby

“creativebrief has supplied us with many quality leads over the last 24 months, several of which we have converted into live accounts. The service is really a no-brainer as one successful win more than pays for the subscription and we will be continuing to use the service for the foreseeable future.”
Adam Clyne, commercial Director
The Lab

“creativebrief are a core part of our business development process. We have been shortlisted by a number of high quality clients via creativebrief and won a significant amount of business. The team are intelligent professional and helpful and I would certainly recommend their services to anyone looking to develop their business.”
David Ford, CEO
Bright Blue Day

“We have used creativebrief since the day we opened our doors three years ago. By comparison we have also used many of the other intermediaries, and found creativebrief to be top of the league. Now when times are more challenging, and new business is so critical, as an agency you have to constantly examine every pound you spend on indirect new business. Throughout we’ve always found that creativebrief stacks up in terms of return on investment. You immediately get to know whether your fee is contributing to your decreasing new business forecast, and more importantly as the service is so impartial, what you can be doing to increase your hit rate. Well done creativebrief on a great service that is continually fine tuned and looking forward to a fruitful relationship over the coming months and years– even in a downturn!”
Jamie Matthews, Managing Director
Initials

“Using creativebrief saved us significant time and energy in a recent search and selection process. There was particular value in being able to review agencies anonymously. I felt reassured by the knowledge, discretion and impartiality of the account handlers and especially appreciated their advice on the pitching process and best practice. I wouldn't hesitate to use the service again or recommend it to other professionals involved with buying marketing services.”
Category Leader (Brands)
Carlsberg UK

“creativebrief's account-managed service has been a lifesaver - one five minute phone call and I can access all the information I need, in the way that I need it - whether it's on agencies in London, sub-Saharan Africa or the Far East. It saves huge time, energy and resource.”
Global Category Director
Diageo

“creativebrief helps me find agencies that meet my requirements using up to date knowledge and insight….and then let me get on with making the decision about which one I want on my business…this takes so much time and cost out of the process and ensures I end up with a relevant and high quality shortlist.”
Marketing Director
Churchill insurance

“Reviewing your advertising account is one of the most important projects that a client can undertake and to ensure that it is done properly takes time and commitment. Agency pre selection and the writing of the brief and tender document usually have to take place in tandem, which can mean a huge amount of work. I was able to let creativebrief concentrate on matching our requirements with agencies from across the UK, whilst I was able to concentrate on delivering the document. They provided me with a comprehensive list of relevant agencies from all over UK, which meant our selection process was timely, manageable and highly effective. Using creativebrief saved us considerable time and therefore cost and allowed us to meet a very demanding timetable to find a new agency.”
Marketing Manager
Scottish Power

“creativebrief streamlined the search process for us, identifying suitable candidates according to our criteria and providing the information we needed to make an informed decision.”
Creative Services Manager
English Heritage

