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Dragon Rouge

Core disciplines: Brand strategy, Branding / design, Innovation/NPD/Service Design

One of the Top 30 most viewed agencies for 2016

News : Feb 22nd 2018 by James Byrne
Dragon Rouge is shortlisted for Design Effectiveness Award for work on Danone Light & Free.
Tweet : Nov 16th 2017 16:39
Providing accessible, affordable #healthcare for every person on Earth - Dr Ali Parsa of @babylonhealth @TheMarketingSoc #braveleaders https://t.co/IGHciVbvkr
Tweet : Nov 16th 2017 11:57
"You are never born an activist. You become one when things happen"The incredible Hassan Akkad Syrian refugee @TheMarketingSoc #BraveLeaders https://t.co/9hwFK6bjVv
Tweet : Nov 16th 2017 11:03
#CaseStudy: A new identity built around timelessness and essentialism for La Cornue https://t.co/FJQQ8OVIPF https://t.co/2WSAZufCup
Tweet : Nov 15th 2017 16:45
"Fear is temporary but regret is forever." @DiageoGB's @SylSaller summarising today's sessions on being brave @TheMarketingSoc #BraveLeaders https://t.co/713W0xB3w0
Tweet : Nov 15th 2017 15:36
"We choose our thoughts. If we choose to be brave, we can be brave all day long." - Garrett McNamara surfer @TheMarketingSoc #BraveLeaders https://t.co/vn99AlsQN5
Tweet : Nov 15th 2017 15:05
"At times of maximum disruption, being brave is the safest way of proceeding." @nytimes CEO @TheMarketingSoc #BraveLeaders #thetruthishard https://t.co/vFmUcL526U
Tweet : Nov 15th 2017 14:48
Taking the virtual doctor to the next level globally -intervening to prevent suicides at home @babylonhealth @TheMarketingSoc #BraveLeaders https://t.co/dczCNSmbhz
Tweet : Nov 15th 2017 11:48
Variable price of @SNICKERS depending on a country's mood - @MarsGlobal and @7eleven collaboration showcased @TheMarketingSoc #braveleaders https://t.co/ywolqtpeNW
Tweet : Nov 15th 2017 11:44
Reappraising disability- @MarsGlobal's Andrew Clarke on @MaltesersUK campaign changing the way Mars approaches advertising @TheMarketingSoc https://t.co/91kdTR4INn
Tweet : Nov 15th 2017 10:36
"If you're driven to deliver for the business, people are more likely to follow you over the hill." @DiageoGB's Syl Saller @TheMarketingSoc https://t.co/c3AEKkBKmP
Tweet : Nov 15th 2017 10:17
#CaseStudy: Achieving a powerful and distinctive market presence for Moscow's first single stock exchange https://t.co/slXj5Q8ilx https://t.co/5AhU3JHO13
Tweet : Nov 15th 2017 10:12
Six lessons for #braveleaders and why some people thrive at the limit @TheMarketingSoc by Dr Emma Barrett https://t.co/Mf1wxIai5L
Tweet : Nov 15th 2017 09:18
We're here at the @TheMarketingSoc #braveleaders event. Looking forward to some amazing speakers today https://t.co/q9NcuiQBfG
Tweet : Nov 14th 2017 16:44
A good society helps us identify what we desire but don't need, and what we do need - @alaindebotton on reforming capitalism @creativebrief https://t.co/uLy9SBd81C
Tweet : Nov 14th 2017 15:16
Strawberry locust ice cream anyone? @TheEconomist & @senselondon changing perceptions of sustainable alternatives @creativebrief #bitelive https://t.co/fNlLTFzRhY
Tweet : Nov 14th 2017 14:53
Meet Hana, @Honda's digital butler, presentation @creativebrief #bitelive by @JWT_London and @mindshare #voiceactivation #virtualassistant https://t.co/pMNjeD57jF
Tweet : Nov 14th 2017 12:59
170 years until gender parity of pay? WOW – Women of The World is doing something about it - presentation @creativebrief #bitelive #equality https://t.co/GcZ9xVIZ8V
Tweet : Nov 14th 2017 12:04
Branding for Brexit: How brands can adapt to life outside of the EU https://t.co/fi0XA1oQKx (via @creativebrief)
Tweet : Nov 14th 2017 11:55
Motivating passive allies into action - @stonewalluk and @MrPresident campaign for #LGBT +the results at #bitelive #creativebrief #equality https://t.co/Gzs9dXrIW6
Tweet : Nov 14th 2017 11:54
Motivating passive allies into action - @stonewalluk and @MrPresident campaign for #LGBT +the results at #bitelive #creativebrief #equality https://t.co/ONP9OGMwYX
Tweet : Nov 14th 2017 11:32
Building trust through transparency - @McDonaldsCorp #goodtoknow campaign and its results showcased at #bitelive #creativebrief #mcdonalds https://t.co/cTOnUyLdYi
Tweet : Nov 14th 2017 10:52
#CaseStudy: Find out more about how we helped Danone create the branding for the award winning Light & Free https://t.co/YOzM7nNySy https://t.co/S8TnMk6pEq
Tweet : Nov 14th 2017 10:52
Top trends from 2017 at #bitelive #creativebrief - brand transparency in the age of truth - by @StellaMcCartney on #Sustainability https://t.co/f5SwuvOIM0
Tweet : Nov 14th 2017 10:16
#breaking2 - One of the best pieces of marketing of the year by @Nike at #bitelive #creativebrief #athleteineveryoneofus #nike #brandpurpose https://t.co/1AUXJz2AXO
Tweet : Nov 14th 2017 09:59
Inspiring talk by @thetempesttwo at #creativebrief #bitelive - removing the word 'can't' from our vocabulary - these guys rowed the Atlantic
Tweet : Nov 13th 2017 16:32
#Smirnoff packaging designs created using #HPSmartstream D4D - @DiageoGB's latest collaboration with @yarzatwins (via @CreativeReview) https://t.co/yMlCBFvXYA
Tweet : Nov 13th 2017 10:17
#CaseStudy: Identifying audience archetypes to help position Warburtons' Newburn Bakehouse - a range of gluten, wheat and dairy free products https://t.co/lPmIIIVUgE https://t.co/sqQdXJ3AYq
Tweet : Nov 13th 2017 09:17
#retrology - nice article in @FastCompany this weekend on #simon the original consumer electronics #disruptor from the 70s https://t.co/fNmVAHjDsr
Tweet : Nov 10th 2017 12:04
IBM's quest to design 'The New Helvetica' https://t.co/2AMwlTOsBs (via @FastCoDesign) https://t.co/7HzrJmfp2Q
Tweet : Nov 10th 2017 10:17
#CaseStudy: Inspiring organisational change with Allen & Overy https://t.co/5eVoeADQtF https://t.co/8nNfsPd0kr
News : Aug 17th 2017 by James Byrne
We will be speaking at the Sustainable Brands Conference in Copenhagen, October 30th-November 1st 2018. We very much hope to see you there!
News : Feb 4th 2014 by Geraint Jones
We have been shortlisted for both the 2014 Transform Awards & the 2014 Marketing Design Awards for our work with Moscow Exchange & Danone
News : Nov 18th 2013 by Meyric Rawlings
Come and see us at the Sustainable Brands Conference, London, 18th - 19th November 2013
News : Sep 19th 2013 by Meyric Rawlings
Design and Desire, 100% Design, 19th September, 5pm. We'll be in a panel discussion on design, business and influence.
News : Apr 9th 2013 by Meyric Rawlings
This week we celebrated the launch of our new book Business is Beautiful looking at the art of a successful business http://bit.ly/14Mc3Vu
News : Feb 4th 2013 by Meyric Rawlings
Our spring seminar programme is revealed. From brand futures to brand architecture come and share your thoughts http://bit.ly/1153kMG
News : Sep 1st 2012 by Meyric Rawlings
We worked with The Grocer to come up with design concepts transforming milk into an energy and sports drink.
News : Aug 30th 2012 by Meyric Rawlings
Our next Dragon tale event is presented by psychologist and broadcaster, Claudia Hammond, presenter of All in the Mind & Mind Changers.
News : Jul 18th 2012 by Meyric Rawlings
Dragon Rouge creates SWIFT a new corporate communication standard for engaging the stakeholder community.
News : Jul 11th 2012 by Meyric Rawlings
We've set the dates for the next two Dragon Tales - 13 September with Claudia Hammond and 15 November with Leo Hickman.
News : Jun 27th 2012 by Meyric Rawlings
We began work this year to evolve The QCA brand, focusing on their positioning, visual identity and tone of voice.
News : Jun 5th 2012 by Meyric Rawlings
The London event is being launched with specific initial support from Unilever, Dragon Rouge, Forum for the Future and SustainAbility.
News : Apr 24th 2012 by Kerry O'Connor
Savera Dairy wins best newcomer dairy brand. Dragon Rouge worked to bring the UK's first branded dairy Indian range to market.

SeyPearl  - Refreshingly Sechellois
SeyPearl
(Diageo )
Refreshingly Sechellois
Brand strategy, Branding / design
Creating a fresh brand identity for SeyPearl, the range of soft drinks/mixers for Diageo Seychelles
Oct 24th 2017 17:12:07
Babor - Babor Ampoules
Babor
(Babor)
Babor Ampoules
Brand strategy, Branding / design, Innovation/NPD/Service Design
The Famous Babor Ampoules, a total beauty enhancement by DRAGON ROUGE Hamburg
Oct 19th 2017 16:28:45
Carte Noire - Carte Noire
Carte Noire
(Lavazza Coffee)
Carte Noire
Brand strategy, Branding / design, Innovation/NPD/Service Design
Dragon Rouge's Carte Noire wins Pentawards silver award September 2017
Oct 2nd 2017 14:19:09
Johnnie Walker Blue Label - Johnnie Walker Blue Label Mid Autumn Festival Limited Editions (China)
Johnnie Walker Blue Label
(Diageo)
Johnnie Walker Blue Label Mid Autumn Festival Limited Editions (China)
Brand strategy, Branding / design, Innovation/NPD/Service Design
Johnnie Walker Blue Label Mid Autumn Festival Limited Editions (China)
Sep 22nd 2017 10:20:39
Cointreau  - Cointreau Limited Edition
Cointreau
(Rémy Cointreau)
Cointreau Limited Edition
Brand strategy, Branding / design, Innovation/NPD/Service Design
Pushing the Cointreau character to its extreme in its purest and most luminous expression.
Sep 18th 2017 17:11:48

Case studies


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