Core disciplines: Branding / design, Innovation/NPD/Service Design


Tweet : Feb 16th 2018 15:40
We're all a little weird. @mwintrob, VP Strategy, is at UC's @LindnerCollege today, drawing connections between the brands we create and the people who engage with them.
Tweet : Feb 16th 2018 14:25
RT @Adweek: Why scannable shelf tags could improve the retail experience after beacons failed:
Tweet : Feb 15th 2018 22:40
New in fashion: this blouse comes complete with free performance coaching sessions:
Tweet : Feb 15th 2018 20:52
Is "cute" a valid design strategy? We explore its business value in our next Salon, happening Thurs, 2/22. RSVP:
Tweet : Feb 13th 2018 17:21
Live in Detroit? Or there on business? This Thursday, 2/15, we're hosting our next Innovation Supper Club—a roundtable of fellow disruptors, complete with dinner & drinks. Request your invite:
Tweet : Feb 12th 2018 20:56
Valiant Poppy, Ultra-Violet and Meerkat signal that fashion is making defiant moves forward—and so should brands. See @pantone's full color #trends report from #NYFW:
Tweet : Feb 12th 2018 18:15
Do you agree? @mashable counts down its 10 best cinematographers of all time.
Tweet : Feb 12th 2018 14:47
Boutique hotel bookings are up 43%, while the industry average is just 28%. Read Kristi's piece on creating bespoke brand experiences:
Tweet : Feb 12th 2018 14:34
In honor of #ChineseNewYear Apple releases a poignant short film. Not featured: an iPhone.
Tweet : Feb 12th 2018 14:28
Out of laundry detergent? The bottle already told your phone:
Tweet : Feb 9th 2018 14:24
An AR game via @pplslbrty. A quantum entanglement challenge with @RedBullGames. For Michael "Auggie" Augustine (@Okapikid), side hustles require serious smarts. Read on:
Tweet : Feb 8th 2018 16:28
RT @BW: The most successful American mall is only for the rich, and it’s doing fine
Tweet : Feb 6th 2018 21:18
Are you watching? #FalconHeavy takes off, via @guardian:
Tweet : Feb 6th 2018 21:12
Why the pencil is perfect:
Tweet : Feb 5th 2018 16:22
#SuperBowlSunday is one of brands' biggest nights—and it can't be the morning after without a recap. Here's @adage's top 5:
Tweet : Feb 5th 2018 15:38
More meaningful? Or more profitable? We say both. A new piece on brands of desire:
Tweet : Feb 5th 2018 02:10
RT @guardian: Healthcare is a huge industry – no wonder Amazon is muscling in | John Naughton
Tweet : Feb 5th 2018 01:33
Halftime break: did you see the new #SuperBowl52 ad for stack-worthy @Pringles? Watch it again:
Tweet : Feb 2nd 2018 21:10
Sure, desires prod at our pleasure centers—but they also help businesses swing bigger numbers and grow. Our Dr. of Creative Excellence explains: #desiresthinking
Tweet : Feb 2nd 2018 16:19
Ever stacked your @Pringles to concoct new flavors? Bill Hader does (hilariously) in the brand's first-ever #SuperBowl52 ad, ft. our latest brand design work:
Tweet : Feb 1st 2018 16:11
RT @TheEconomist: Tired of wasting time? Here’s an economist’s guide to getting stuff done From @1843mag https://t.
Tweet : Jan 31st 2018 22:17
At #Yale, 25% of students signed up for a new course: "Psyc 157, Psychology & the Good Life," a deep-dive on happiness and behavioral change: #desiresthinking
Tweet : Jan 31st 2018 22:10
Didn't get to catch our webinar on Gen-Z in higher ed? You can still get the webinar right here:
Tweet : Jan 30th 2018 15:09
In good company: Nicholas Partridge (@KnewNewNeu) claims a spot on @IXchat's list of top 40 innovation bloggers. See it here:
Tweet : Jan 29th 2018 20:56
In the era of #Amazon, the "first moment of truth" (FMOT) with a product isn't a designed "moment" at all. It's a user review. More from Design Dr. @ESillies:
Tweet : Jan 29th 2018 20:35
Did you RSVP for our webinar yet? It's a deep-dive on Gen-Z's impact to higher education. Join us tomorrow at 12 noon (EST). Sign up:
Tweet : Jan 29th 2018 18:29
Start with insights. Cultivate staying power. #mondaymemos #brandstrategy #insights
Tweet : Jan 26th 2018 19:26
Nothing beats awesome neighbors. We got a sneak peek of the tiles we designed—including one for @EuropeCincy—in @sleepybeecafe’s stunning new space #onfourth in downtown Cincinnati. #design #inspiration #community
Tweet : Jan 26th 2018 19:23
RT @cincihealthdept: The #NorthsideHealthCenter remodel is complete! Thank you to all our community partners, especially @CradleCincy! Thro
Tweet : Jan 26th 2018 01:19
RT @mwintrob: Gen-Z is heading off to college. Let’s talk about what makes 'em tick. Join me for a webinar on 'The Future Student’. Jan. 30

Yogi Tea - A Brand Fit for the Mass Market
Yogi Tea
(Yogi Tea)
A Brand Fit for the Mass Market
Branding / design
Yogi Tea partnered with LPK to release a lineup tailored to mainstream shelves and consumers.
Aug 21st 2017 14:23:34
Gerber Grill Cheese - Gerber Takes to the BBQ
Gerber Grill Cheese
Gerber Takes to the BBQ
Branding / design
The fondue brand partnered with LPK to debut their line of grill-ready cheese patties.
Aug 21st 2017 14:23:22
Tampax & Always Radiant - Off the Runway, into Her Bag
Tampax & Always Radiant
(Procter & Gamble)
Off the Runway, into Her Bag
Branding / design
The Radiant collection by Tampax & Always embraces the bolder side of femininity.
Jun 27th 2017 10:55:52
Pinnacle - Top of the Leaderboard
(Acushnet Company)
Top of the Leaderboard
Branding / design
We drove Pinnacle to greener grass with a new brand design that resonates with casual golfers.
Jun 27th 2017 10:55:35
Pringles - A Brand Fit for a Party
A Brand Fit for a Party
Branding / design
To celebrate its 25th year in the UK, Pringles design pushes snacking beyond the ordinary.
Jun 27th 2017 10:55:10

Case studies

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