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That Lot

Core disciplines: Branded content, Social, Video production

Output:

100%
Video production40%
Digital Media Planning and Buying10%
Creative production10%
Branding / design10%
Branded content10%
Influencer marketing5%
Television production5%
Advertising/Creative10%

Key facts:

Ownership:

Independent

Number of staff:

51-100

Established:

June 2014

Turnover:

Not disclosed


Ethos:

Just as the world of social changes at speed, so do we. We were born out of a group of people who loved what social media could do; creatively and to transform businesses.

4 years later we are still the same, all avid users of the platforms that we service for our clients. And that means that we're constantly evolving to reflect those changes. Understanding them and translating them back to our clients to keep them one step ahead.

Ambition:

While evolving with the industry, we're not at its mercy. Rather looking at opportunities developing.

Chief amongst these is our belief that social advertising needs to be better. To that end we're developing hybrid units to couple stand out innovative social advertising with agile paid strategies.

Obviously, being creative at heart we're also expanding into making a lot more branded entertainment for clients. Podcasts and web series - with writers like our creative director, the comedian David Schneider at the helm. In 2018 this is extending into live broadcasting too.

Finally, 2018 is the year of international expansion.

Recent highlights:

Last calendar year we're proud of elevating Channel 4 to being the most viewed TV channel on UK social with a stunning 3.8bn organic video views.

Likewise winning B&Q, Big Bus Tours, Fox Networks Global & Hiscox as retained clients and taking their social presence to a new level across all social platforms.

Winning a Promax award for cutting edge use of Snapchat to support Channel 4's drama, Ackley Bridge demonstrated our commitment to innovation.

Most of all though, we're proud of our meteoric growth whilst servicing every client with the same love and attention that we did on day one.


Office locations:

London

Capabilities:

  • Social strategy
  • Video production
  • Live social broadcasting
  • Writing
  • Design
  • Social advertising
  • Paid social & strategy
  • Workshops

Recent awards:

UK Social Media Awards
2016 Large Agency of the Year UK Social Media Awards

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