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On Agency

Core disciplines: Advertising/Creative, CRM/Customer engagement

Output:

100%
Digital10%
CRM/Customer engagement3%
Creative production7%
Branding / design10%
Innovation/NPD/Service Design5%
Research10%
Media planning & buying10%
Advertising/Creative45%

Key facts:

Ownership:

Independent

Number of staff:

26-50

Established:

1997

Turnover:

£3.28m


Agency diversity:Based on terminology used in the IPA diversity survey 2016

Gender:

Male Female
Executive Management
75%
25%
Heads of Department
40%
60%
All Employees
36%
64%

Ethnicity:

White BAME
Executive Management
75%
25%
Heads of Department
80%
20%
All Employees
94%
6%

Ethos:

On Agency’s vision is a better, fairer, happier world. Our mission is to help our charity clients smash their targets. Our method is unique: behavioural fundraising.
This innovative approach combines cutting-edge behavioural economic theories of human motivation with rock-solid data insights, strategic planning, and media neutral creative ideas. In everything we do we aim to maximise awareness, engagement and response.

Founded in 1997, we have two decades of experience and expertise to offer our clients. With a team of 30 passionate fundraisers, we’re on it, every time.

Recent highlights:

Launching BOGSTACLE: WaterAid's muddy obstacle race.

Proud to now be working with the British Lung Foundation on a new project.

Smashing targets for the University of Hull with an Alumni mailing packed full of nostalgia.

Encouraging Freedom from Torture supporters to Bake for Freedom in September.

Developing a recruitment proposition for Livability, the disability charity that connects people with their communities.


Office locations:

Brighton

Trade association memberships:

Direct Marketing Association UK  (DMA)
Institute of Fundraising

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