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3 Monkeys | Zeno

Core disciplines: Public relations (PR), Social

Thought pieces

Sarah Ogden, Head of Corporate, March 1st 2018

3MZ & One Question - What Does Brand Really Mean?

Our Head of Corporate Communications, Sarah Ogden shares her thoughts around the One Question debate topic 'What does brand really mean?'...

Hugh Burrows, Head of Digital, February 19th 2018

THE CHANGING FACE OF INFLUENCER MARKETING - PART TWO

Part two is here! Our Head of Digital, concludes his overview of the influencer marketing landscape in 2018…

Hugh Burrows, Head of Digital, January 31st 2018

THE CHANGING FACE OF INFLUENCER MARKETING – PART ONE

What kind of influencer marketing platforms are out there? What’s the difference between an influencer and an advocate? How do you make sense of the paid, owned and earned mix? All revealed & more in part one...

Steve Earl, Managing Director (Zeno), August 11th 2017

(Winky)facing the truth about social conversation

Sarcasm is a topic that has hit the headlines (no, it really has) again in the past few weeks after researchers have developed an algorithm that helps to detect intended sarcasm – and other emotional subtext – via the use of emojis..

Ben Smith, PR Moment, July 27th 2017

Future proofing in-house PR teams

This report examines the journey of in-house PR teams from a department with a focus almost entirely on media relations to one which now has hundreds of channels and platforms to communicate through. 3MZ partnered with PR Moment to conduct qualitative and quantitative research across senior in-house comms leaders.
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