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Bray Leino

Core disciplines: Advertising/Creative, Digital, Integrated marketing, Media planning & buying

Thought pieces

Anna Donaghey, September 24th 2018

What does the plant-based boom mean for meat?

Should traditional meat manufacturers be worried about this new fast-moving, hi-tech consumer feast?

Bray Leino, September 10th 2018

A new model for launching new products

We believe there’s a new model for NPD launch comms. To test the idea, Bray Leino and The Grocer invited marketing experts from leading food and drink brands to discuss it over breakfast. That conversation is the basis for this paper.

Gemma Atkinson-Brown, May 16th 2018

A short, sweet guide to the sugar tax

We've been talking about it forever, but now the sugar tax is here. Will it work? How have brands reacted? And what comes next? One of Bray Leno's top strategic planners investigates.

Bray Leino, September 18th 2017

2017 UK Foood & Drink Report

A year on since the Brexit referendum, we examined what the UK really thinks about the food and drink in our lives. The Report examines regional attitudes and trends around various issues, comparing remain-voting London with the North East and North Wales, two places Brexit was strongly supported.

Bradley Stacey, July 17th 2017

AI. What it is. What it isn't. And why it matters.

Bray Leino's Technology Lead explains why the growth of Artificial Intelligence means we're facing a second computing revolution.
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