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We Are Social

Core disciplines: Advertising/Creative, Creative technology, Digital, Social

One of the Top 30 most viewed agencies for 2016

Key people

Nathan McDonald
Nathan McDonald LinkedIn
Co-Founder

Nathan McDonald is Global Managing Partner and co-founder of We Are Social, the world's biggest specialist social media agency with a team of more than 500 globally. Founded in 2008, it now has offices in New York, London, Paris, Milan, Munich, Berlin, Singapore, Shanghai, Beijing and Sydney, working with brands like Heinz, Mondelez, Heineken, Expedia, Beats By Dre, Jaguar and Lenovo on local, regional and global projects.

Prior to founding We Are Social, Nathan’s experience spanned editorial, content production and digital marketing, at agencies including Tribal DDB and MRM Worldwide.

Robin Grant
Robin Grant LinkedIn
Global Managing Director

Robin Grant is Global Managing Director and co-founder of We Are Social, the world's biggest specialist social media agency with a team of more than 550 globally. Founded in 2008, it now has offices in New York, London, Paris, Milan, Munich, Berlin, Singapore, Shanghai, Beijing and Sydney, working with brands like adidas Mondelez, Heineken, Beats By Dre and Lenovo on local, regional and global projects.

Robin is an 18 year veteran of digital marketing, consistently producing effective and award winning work for the world’s biggest brands, over the years picking up D&AD, Clio, One Show and many other awards.

He started blogging in 1997, is a member of the IAB’s social media council and is a regular conference speaker on social media.

Jim Coleman
Jim Coleman LinkedIn
UK CEO

Jim Coleman is the UK CEO of We Are Social, the world's leading social media agency. He has grown the London office to 155 people and in the last year has won new clients such Audi, Ballantine’s, HSBC and Lenovo.

We Are Social has also picked up numerous awards for its work with brands like adidas and YouTube, with recognition from the likes of Cannes Lions, The Webbys, Lovies and more.

Under Jim’s leadership, We Are Social has become one of the world’s most respected agencies for creativity and strategy in social. He is also a key part of We Are Social's global leadership, helping to accelerate the agency's mission to put social thinking at the centre of marketing.

Lucy Doubleday
Lucy Doubleday LinkedIn
Managing Partner
Mobbie Nazir
Mobbie Nazir LinkedIn
Chief Strategy Officer

Mobbie is a highly experienced digital and marketing strategy specialist, working with global brands for over 14 years. As Chief Strategy Officer at global agency We Are Social she oversees social strategies for clients such as Google, HSBC, Mondelz and Tesco with a focus on championing the role of social thinking to drive business value.

Previously at Digitas, Fishburn Hedges and JWT she has a background which spans digital, PR, advertising, and social media channels and a passion for developing integrated brand planning approaches.

Elie Adamson
Elie Adamson LinkedIn
Head of Client Services

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