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Gravity Thinking

Core disciplines: Branded content, Digital, Influencer marketing, Social

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Finished in casks that once contained their own premium Caribbean rum, for this Global campaign we wanted to do something a little more maverick when it came to launching Glenfiddich’s unique 21 Year Old Reserva Rum Cask Finish expression to a broader, younger audience. So, collaborating with brilliant people from sound and science, we turned to the world of Cymatics to bring the whisky to life. 

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