The School of Life

Core disciplines: Brand strategy, Branded content, Corporate communications





The Bank of Ireland UK wanted to position itself as a credible voice on how to build inspiring partnerships. Working with Bell Pottinger, we created a series of videos exploring the six key ingredients of any good partnership; Trust, Communication, Mutual Respect, Solving Problems, Common Purpose and Complementary Skills.

From sourcing the case studies to storyboarding the narrative for each story, we established the essential aspects that made each inspiring partnership a uniquely successful endeavour. We are currently working on the second series of Inspiring Partnerships to be released soon.



10,000 views on The Telegraph within six weeks





Films used extensively for internal training and brand building



Films play a key part in presentations to new customers and partners



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