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Otherway

Core disciplines: Advertising/Creative, Branding / design, Innovation/NPD/Service Design

 

It's brekkie without the bowl

Mornings are the new evenings. Forget sleeping in, we are now a generation who want to get up and make the most of the start of our days - whether that’s a morning run before work, a trip to the gym or even a music gig. 

We helped Australia’s number one breakfast drink Up&Go revive their brand to be more relevant to a younger UK consumer. Working directly into the CEO we refreshed the brand positioning and key messaging before rolling it out across all packaging.

Following that we launched a new marketing strategy including an updated website, events, radio and posters that have all helped see a 30% uplift in sales across the business.

 

“Refreshing to work with and beautiful results. They’ve got our back.”

CEO, Up&Go

 

WHAT WE DO FOR UP & GO:

Strategy, Branding,Product Design, Packaging, Digital Development, Photography, Content, Advertising

 

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