creativebrief
Issue 11 May 2005


Over £5.5 million in client briefs during April/May

Discipline

Sector Region
Advertising Financial services UK
Field Marketing .Financial services UK and Ireland
Advertising Alcoholic drinks South America / Mexico / Spain
Advertising Alcoholic drinks Africa
Packaging Design Alcoholic drinks UK


300+ face-to-face meetings with agencies in last six months

At creativebrief we pride ourselves on our in-depth knowledge and understanding of the marketing services industry. In fact over the last six months we have met with over 300 agencies across every marketing discipline so whether you are looking for an ad agency, field marketing agency or even a PR consultancy do not hesitate to get in touch and see how we can help you.
Is procurement killing creativity?

Designed to tackle the issue of whether the rise in prominence of procurement teams is killing creativity, creativebrief hosted the first in a series of round table discussions last month. The four panellists comprised Sarah Wood (Marketing Director, The AirMiles Travel Company), Lotta Malm Hallqvist (EVP EMEA, McCann WorldGroup), Rene De Sousa (Senior Procurement Specialist, CIPS) and our Managing Director, Paul Duncanson.

The content of the discussion is to be translated into a white paper which will be available on our website next month.
New Head of Sales appointed

As more clients and agencies join creativebrief we have seen our team expand. Our latest recruit, Christian Price, who joined us from a successful background in publishing and marketing, has been appointed as Head of Sales.

Christian began his publishing career at Dennis Publishing, renowned as an excellent training ground for media sales.

After a brief interlude with EMAP Metro working on iconic titles Arena & The Face, Christian moved to Future Publishing to help launch Business 2.0 which was the UK's largest business launch. For the last three years Christian was Ad Manager on Director magazine at the Institute of Directors, rekindling his strong relationships with West End agencies.

Christian views the opportunity at creativebrief too good to miss and is looking forward to using his varied media sales expertise to lead the sales team into a prosperous future.More new members come onboard

New service providers joining in April include:

Agency Name

Marketing Sector
Octagon Marketing Sports and Entertainment Marketing
EH PR Public Relations
Leith Agency (Edinburgh) Advertising
Cairns Associates Public Relations
The Marketing Store Promotional Marketing
Finisterre Design
Picture Production Company Integrated Marketing Communications
The Workroom Design and Integrated Marketing


International expansion

On the back of recent pan-european briefs creativebrief have been meeting with a number of key trade associations- last month involving a number of Irish trade bodies representing both agencies and clients. Over the coming months we will also be meeting with other trade associations across mainland Europe, including a scheduled trip to Amsterdam later this month.

 

Our mailing address is:
creativebrief
97-99 Dean Street
Soho, London W1D 3TE

Our telephone:
02074788200

Copyright (C) 2008 creativebrief All rights reserved.