
English
Heritage seeks agencies for branding overhaul
English Heritage is embarking on a new brand guidelines project and has
appointed creativebrief to handle a review of potential agencies.
Kirstie Holmes, Creative Services Manager for English Heritage said -
'we are looking to achieve greater consistency in the application of our
brand style across the wide range of our communications materials, whilst
also giving them a more contemporary and accessible feel '.
English Heritage is planning to make an appointment in July and roll out
the new guidelines by September 2005. 10 member agencies have been involved
in the review.
English Heritage is also the latest client to have signed up to the creativebrief
filter. As this review has been publicised, English Heritage has saved
considerable time by outsourcing the management of supplier approaches
to creativebrief.

Scottish Courage reviews design agencies for packaging brief
Earlier this month Scottish Courage invited two agencies to pitch for
a packaging design project. The review involved six agencies and is part
of an increasing number of design briefs that creativebrief have handled
over recent months. English
Heritage appoints Aqueduct to handle corporate ID brief
English Heritage has appointed corporate identity, design and advertising
agency Aqueduct to handle the development of brand guidelines following
a recent repositioning project led by Marketing Director Dan Wolfe.
The Clerkenwell-based agency saw off competition from OpenMind SDS, The
Open Agency and 3SixZero in the final round of pitching.
Kirstie Holmes, Creative Services Manager for English Heritage said 'Aqueduct
were strategically and creatively impressive and clearly got to grips with
the brief. Importantly, the chemistry was also right.'
Client
briefs over June
Discipline |
Sector |
Region |
| Event Management |
Financial services |
UK |
| Brand
Identity |
Tourism/Leisure |
UK |
| Advertising |
FMCG |
Ireland |
| Licensing |
Sports |
Asia |
| Sales Promotion |
Sports |
Asia |
| Sales Promotion |
Sports |
UK |
creativebrief
unveils free offer to key clients
In the lead up to our site relaunch in September 2005, creativebrief is
currently offering a number of free services to clients:
- free briefs - have our team review as many marketing services agencies
in as many sectors as you like. For nothing.
- free filter - cut out cold calls and other marketing approaches from
speculative suppliers
If you would like to find out more about the free trial please contact
Tom Lucas, our Head of Client Services on +44 (0)207 478 8200.
Agency
shortlisted to pitch after introduction through filter
creativebrief filter, designed to manage supplier approaches to creativebrief clients has already reaped rewards. Logistik, an event management agency
based in Leeds who were referred through to filter last month, have been
involved in a recent brief, and have now been invited to pitch for a six
figure piece of business.
Our client has not only enjoyed the time saving benefits of the service,
but has also been connected with a potentially valuable commercial partner.
To find out more about filter please contact Woody Morley on +44 (0)207
478 8200.
More
new members come onboard
New service providers joining in May include:
Agency
Name |
Marketing Sector |
| Fitch Design |
Design/Branding |
| Lloyd
Ferguson Hawkins |
Design/Branding |
| Quantum Media |
Digital/Interactive |
| Together Communications
Group |
Integrated Marketing Communications |
| Space |
Integrated Marketing Communications |
| Keanes Group |
Production Company |
| Cherish PR |
Public Relations |
|