Stereotypes are bad for society and bad for business. They prevent us from seeing the truth about the customers we exist to serve. At BBD Perfect Storm we believe it’s time to remove this obstacle once and for all. We are on a mission to smash stereotypes: in marketing, in business, and in culture at large. Read our report to find out why we believe this is so important to your business and society. You can also watch the recording of the webinar we held through the link in the contents page.