Bulletproof

London www.wearebulletproof.com

Disciplines

  • Brand strategy
  • Branding / design
  • Innovation/NPD/Service Design
  • Integrated marketing

About

Strategic brand design and communication is what we do. London, New York, Singapore and Amsterdam is where you’ll find us – and where our mix of different interwoven cultures creates a rich tapestry of seminally strategic ideas and unrivalled creativity, with a fiercely independent spirit.



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Case Studies

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Case Study

Cadbury Dairy Milk

By Bulletproof

Cadbury challenged Bulletproof to revitalise the global Cadbury brand identity and Cadbury Dairy Milk brand with the intention of moving Cadbury from a joyful and sometimes artificial aesthetic, to unlock the ‘generosity’ and natural goodness at the heart of the brand.

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Case Study

White Claw

By Bulletproof

Inspired by the legend of the White Claw, our brand visual identity for this exciting, new alcoholic seltzer captures the experience of being hit by the cooling sea spray – the ultimate in refreshment.

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Case Study

FAW

By Bulletproof

The FAW challenged Bulletproof to deliver a new identity that would encompass all football in Wales. An inclusive brand embodying the FAW’s motto of ‘Together, Stronger’ and reflecting the vital role it plays in supporting and encouraging players and fans throughout football.

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Case Study

Soapsmith

By Bulletproof

Founded in 2012 by Sam Jameson, Soapsmith had created a cult following for its uniquely scented handmade soaps and body care products. We saw an opportunity to tell Soapsmith’s brand story through a disruptive and bold redesign.

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Case Study

Villa Ascenti

By Bulletproof

Bulletproof has created new premium gin brand, Villa Ascenti, bringing the beauty of the picture-perfect Italian landscape and its distinctive local ingredients to life through crafted typography and intricate illustration.

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Case Study

Heineken Cruzcampo: Reviving an icon

By Bulletproof

Reignite the soul of Cruzcampo through a new brand visual identity and packaging portfolio refresh.

  • Archived Case Studies