Cogent

Coventry

Is Social Media Affecting the Homes we Choose to Buy?


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Buying a house is often a monumental milestone in life, one that commonly

represents a significant life stage change. You could say, buying a house is a pretty big deal.

So, you’d think careful, practical and rational consideration would take place

during the home buying process. However, a significant proportion of the

decision is led by emotion and I think there’s an argument for how social media

is affecting the way we purchase houses.