Chasing China: How China is Shaping the Future of Social Commerce
In order to find out exactly where social shopping is heading, we must look to China, where e-commerce is predicted to account for more than 50% of their retail sales this year - a global historic first. China has already experienced a flip in the market of commerce from bricks and mortar stores to e-commerce, with social commerce being one of the biggest contributors to this change. But why is China so far ahead? Read our blog post to find out more.