Opportunity
To be the go-to digital and physical retail destination for UK business and leisure travellers interested in purchasing the latest technology at market leading prices.
Idea
Using our Sofa2Sale planning framework, we mapped the leisure and business shopper experience and created personas to help us design and manage a responsive digital experience using relevant content and utility to bring the products and services alive before customers travel. We also work on store design and promotions to help them maximise awareness and sales.
Results
Driving 40-50k visits per month.
Extending digital reach and instore footfall.
Share
Web platform development.
Integrate the digital and physical retail experience