As a result of unprecedented success and rapid global expansion, Frank Recruitment Group’s
need for new staff is in constant demand. Attracting, retaining and nurturing the right talent for
high-pressure yet rewarding roles is strategically and commercially crucial for the business.
But it’s a significant challenge. Frank Recruitment Group asked us to identify and craft the
solution – a compelling Employee Value Proposition to encapsulate the ethos of the business,
its values and benefits and unify an ever-growing brand across the globe.
Go Beyond was borne from insights established through a crucial series of stakeholder
interviews across the business, in all markets; at all levels.
The power of the EVP was in its truth; yes, Frank Recruitment Group is tough, demanding, and
challenging but is also a true meritocracy, where hard work is recognised and rewarded beyond
salary; and an ultimately fulfilling career for hungry, driven and determined individuals. The EVP
inspired and excited team members across every level of the business and now lives through
all internal communications from welcome letters, through to office décor and learning and
development schemes at every level of career development.
Share
Go Beyond - Employee Value Proposition & Toolkit
EVP for internal comms across 4 key segments – Culture, Learning & Development, Rewards, Incentives.