Tik Tok Tik Tok: Time to Try the Fastest Growing Social Network?
Maria Floyd, JAA's Head of Social, makes a persuasive case for charity brands to start using Tik Tok. It's not as expensive as you may initially think and currently can offer similar value to Facebook. Now is the time to start investing in this channel whilst it remains relatively unsaturated with advertising. This will enable brands to gain first mover advantage.