MediaMonks

London www.mediamonks.com

Disciplines

  • Creative production
  • Digital

About

We’ve always been makers–and our makers story is a big piece of what sets us apart. Now, we’re challenging the industry by setting the industry benchmark for a new partnership model–one that isn’t just about providing deliverables, but brings the talent and expertise needed to augment teams and drive results. We achieve this by unifying collaborators and ensuring everyone—from data nerds to best-in-talent creative—is on the same page. Whether training and educating an internal team or embedding one directly within an organisation, we build bridges and unite efforts to ensure successful end-to-end transformation across all channels.

While our work may be cutting-edge and creatively charged, it’s not without value and bottomline merit. We’re proposition-based and capability-driven overall, building trust at speed with partners through demonstrated impact and agility. This helps brands keep the attention of their customers and build brand love. Built for true multidisciplinary problem solving, we’re nimble, agile and defined by our actions–not endless discussion.



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Insights

Insights

Upgrade Your Digital Marketplace Strategy to Build Brand Love

A digital marketplace is a powerful channel for a brand to reach audiences who are already in the mindset to shop. But all too often, brands risk drowning in a sea of sameness when sticking within rigid ecommerce formats that focus solely on conversion and not enough on brand building. Through the BrandLab partnership between Latin American marketplace Mercado Libre and MediaMonks, brands can better show up for audiences at any stage of their buying journey on the platform.

Insights

Why Live streaming is Just the Start of Virtualisation

Forrester Consulting on behalf of MediaMonks finds that the pandemic has done more than accelerate brands’ digital transformation initiatives. As consumers rapidly embrace digital behaviours and brands shift to meet needs within virtual lifestyles, the pandemic has exposed gaps in brands’ digital maturity. As a result, brands are replacing long-term initiatives with a new approach to re-energise marketing.

Insights

Carry the Conversation to Increase Retention on Voice Platforms

Retention has always been a challenge for both voice applications and chatbots: without dedicated space on a home screen or in an app drawer, it can be tough for users to serendipitously open a voice action (or recall that it even exists) unless they’ve formed a habit of using it. MediaMonks effectively finds the perfect combinations of strategies; in which allows the voice to become an effective channel for brands to build long-term relationships with consumers and fans.

Insights

Delivering Data-Driven Experiences Through WeChat

In China, social platforms like WeChat play an important role in how brands and consumers interact. As an important conduit between consumers and brands in China, brands can personalise WeChat experiences to build impact in E-commerce and retail.

Insights

Working Faster, Better, Smarter with an Integrated Production Partnership

Integrated partnerships are part of a new breed that blurs the boundaries between an agencies and in-house. Flexible and easy to scale at a moment’s notice, these long-term partnerships are key for producing always-on content while maintaining control of your brand's voice.

Insights

3D Content Adds a New Dimension to ROI

While platforms typically catalogue goods with photos and descriptions, we believe in more tactile and personalised customer experiences. 3D content offers a way for brands to captivate consumers through interactive, emotionally resonant experiences that replicate physical engagement.

Insights

3 Ways for FMCG Brands to Differentiate Themselves

Standing out is a challenge for any brand, but it’s especially tough for those in the FMCG business, of which price is often the key differentiator. From devising a content strategy backed by research to connecting with audiences through influencers and representation, here are a handful of brand differentiation examples.


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