Upgrade Your Digital Marketplace Strategy to Build Brand Love


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A digital marketplace is a powerful channel for a brand to reach audiences who are already in the mindset to shop. But all too often, brands risk drowning in a sea of sameness when sticking within rigid ecommerce formats that focus solely on conversion and not enough on brand building. Through the BrandLab partnership between Latin American marketplace Mercado Libre and MediaMonks, brands can better show up for audiences at any stage of their buying journey on the platform.