Disciplines
About
An interdisciplinary brand and design agency, with 10+ years to our name, our ethos is at the heart of everything we do with our ‘don’t tell me, show me’ mantra. We believe that you have to show up to make a difference. It’s what we do for brands, the way we work with clients, and what we ask of our team. It’s what we’ve done from the start and what we’ll continue to do for everyone who works with us.
People
Clients
New Work
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New Work
Ballantine's
By Missouri
Ballantine’s True Music Icons platform pairs iconic bands with their finest whisky. Here we collaborated with Ballantine's, Highsnobiety, Crosley Brands and the legendary rapper, RZA, creating a one-of-a-kind limited-edition record player and Bluetooth speaker campaign.
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New Work
Beefeater
By Missouri
Driving relevance with 'Urban Explorers' by bringing to life 'The Spirit of London' through a collaboration with London artist Lakwena. Missouri's campaign included limited edition pack, 360° activation toolkit and a full suite of BTL assets. Live in the UK, going global in 2023.
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New Work
Beefeater
By Missouri
Extending our master brand world for the Spirit of London, we've developed the brand identity and drinks strategy for the new Pernod Ricard flavour innovation, as well as a suite of on-trade and off-trade assets including lifestyle and serve photography for the U.K launch.
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New Work
Beefeater
By Missouri
Over the past few months, we've had the pleasure of developing the drinks strategy and brand identity for the new flavour variant, establishing a creative platform that built on the masterbrand platform, whilst showcasing the natural and refreshing flavour of the serve!
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New Work
Ballantine's
By Missouri
Ballantine’s new drink strategy, ‘There’s no wrong way to mix’, encourages consumers to explore Ballantine’s with a wide range of mixers. Our True Drinks toolkit provides markets with everything they need to activate this new strategy across multiple channels.
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New Work
Beefeater Gin
By Missouri
Following the launch of Beefeater’s new bottle design, we were tasked to update our previous Brand World. Whilst still retaining the impact, and premium look and feel of the work we had done to date, markets will be using the new designs to launch the new bottle globally.
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New Work
The Glenlivet
By Missouri
Faced with 2020’s unique working challenges, Missouri collaborated through the Spring lockdown & beyond to ideate, establish & produce a shoot with The Glenlivet team. We were tasked with developing a serve ritual, creative assets & packaging to support the launch.
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New Work
Jameson Black Barrel
By Missouri
Our brief was to create a series of off-trade assets, engaging consumers in the L3F for Jameson’s largest global market during Holiday season. Taking creative cues from Jameson’s “Touched By Fire” campaign, we delivered a suite of assets to be rolled out to US retailers.
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New Work
Olmeca Tequila
By Missouri
Our first project with Olmeca, we introduced their new ‘Lucha Libre’ platform, 'Bring the party not the plan’, in the on and off-trade, as well as events and home entertainment. Through a deeper level of brand storytelling, the platform engages their party crew target audience.
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New Work
TUI
By Missouri
Our design for TUI KIDS CLUB communicates that TUI understands the needs of everyone in the family. Capturing the truth that TUI engages with kids, the design also speaks to parents, reassuring them that their children will be looked after and entertained, just as they will.
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New Work
Jameson Caskmates
By Missouri
We brought the new the Jameson Caskmates range alive with a campaign idea that delivers on the product platform of ‘Discover What Happens When Two Great Things Come Together’. The new positioning disrupts the whiskey category, educating consumers on new ways to drink Caskmates.
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New Work
Ringnes
By Missouri
Working within a dark market, our challenge was to redesign the Ringnes packaging across the whole range to better reflect the new brand positioning of being a more ‘social’ brand, whilst still retaining their Oslovian heritage and nearly 200 years of brewing expertise.
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New Work
QA
By Missouri
Missouri created a new brand positioning, identity and visual language that puts the learner at the forefront of everything QA does. Our work has fundamentally changed the way QA functions as a business by creating a more aligned mentality and a powerful look and feel.
