Porsche

Defying Sporting Stereotypes 


There are people that say that SUV’s “can’t be sporty”. There are others that say “golf isn’t really a sport” and golfers “aren’t real athletes”. 

We say otherwise. 

Enter the Porsche Cayenne Coupé, the ‘Athlete among SUVs’. Now bring on Xander Schauffele, professional golfer, and behold our campaign ‘I am Athlete’. 

 That’s just us proving everyone wrong on all counts.


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Porsche - I am Athlete

An integrated campaign to launch the new Porsche Cayenne Coupé

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Octagon

07931356289 lauren.estwicki@octagon.com