Who says small can’t do what big can?
Buck up your ideas, mun!

This is where the little bite big.

What makes us different? We exist to help the unlikely and underestimated in their pursuit to become the overachievers they damn right deserve to be.

An independent, creative advertising agency based in the heart of Cardiff, we produce consumer-facing campaigns for those who aren’t (yet) market leaders.

This agency doesn’t ego pander and it certainly doesn’t think small, everything we do rewards ambition using S|3: strengths, skills and success.
Tidy.

A culture of biting big

Our ethos is built on the certainty that the seemingly little have the power to overachieve - whether that's the 'little' not-quite-the-market-leader (yet) brand, the 'little' fledgling team member who just needs someone to believe in them, or the 'little' regional agency giving the big advertising pedestal-sitters a run for their money…

Basically - pull that wool from your eyes, talent doesn’t just live in large London agencies. We’re living proof you don't need to head to the ‘big smoke’ to achieve amazing work and big results.

Everything means more to people like us. Why? Because we don’t just need to be fast, but faster, not bold, but bolder. Smarter. More impressiver…erer.

Biting Big Behaviour:

Cool. So what does biting big actually mean? What can you expect? How will our approach benefit you? All valid questions; keep reading, Clouseau.

Bravery – *eye roll* Yeah alright, fair enough. But hear us out. We’re committed to being your unwavering voice of the consumer – one that strives to champion audiences, not marketing directors and that takes real guts.

A hunger for knowledge – We make it our mission to never stop learning; always delivering new perspectives, never second-hand, one-size-fits-all gobbledegook. Continued personal development is huge here and we work with the likes of D&AD, IPA, Google and CIM to make sure our team have the tools they need to grow and then grow some more.

Play to your strength – Our campaign methodology is all about identifying and utilising the natural strength that a brand possesses. We use the same thinking as an agency too; utilising our seemingly small appearance to be the agile and inspired, human decision-makers that we are.

Real AF – S|3 is not another locked away from normality, out of touch with reality, pretentiously average agency. We’ve got the fresh, ever-changing mind-set of a consumer and love to do things differently. We’re genuine and proudly headquartered in Wales - yet you’ll never hear a ‘Baa’ from over here.

At the end of it all…

We’ll always be the agency to champion the little as they take on the world’s big. It’s not just what we do, it’s why we do.

What are we trying to achieve?

Simple. We want to assist the little and help those with untapped potential become the overachievers we know they can be.

The little in this world deserve to bite big, they deserve the full of attention of their agency. They deserve more. And that’s kind of our thing.

What d’you reckon? Drop us a line.