Selesti

Norwich www.selesti.com

Disciplines

  • Digital
  • Search
  • Social

About

If you’re really ambitious to change and grow, you’ll need a partner who can help you achieve much more.

Smart use of digital marketing and technology can enable organisations to achieve extraordinary things. We work closely with our clients to do just that. To extend your offerings, expand your reach, engage more people and elevate your results.

We know how to sharpen strategies, get more out of data, put more punch into websites and more power into campaigns. Whatever stage you’re at, through sharp insights, bold thinking and innovative use of technology we’ll scale up your development and growth, taking you to new levels.



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Insights

Is Google always right? Questioning the search giant

A glance at the SEO blog scene will reveal dozens of 'experts' offering advice which essentially parrots Google's guidelines. This is fine, in most cases. However, if you're a natural sceptical with a 'Question Everything' attitude, you might wonder; is Google always right? Furthermore: does Google always tell the truth when it makes its recommendations? Read on to discover some examples of Google guidance which shouldn't necessarily be taken as gospel.

Insights

Identifying the metrics that matter for your digital campaigns

In the data-driven world of digital, do you ever find yourself asking questions like, 'how do I handle all of this information?' With more and more metrics, figures and calculations than ever before, we've broken down how to use the data at your disposal and narrow your focus for success.

Insights

How the age of experience is shaping B2B marketing

As today's businesses respond to our evolving digital world, customers hold more power than ever before. How you make your business customers feel in each interaction you have with them matters. Using technology to not only understand the changing customer experience but respond in the most effective way requires an integrated approach that considers all layers of the journey. Agile businesses that consistently deliver experiences that set them apart, are the ones that achieve longevity.

Insights

4 things that B2B brands can learn from B2C

Stuck on creative B2B campaign ideas? From influencer marketing to content, there are many ways you can adopt B2C marketing tactics, and make them work for your B2B audience. It’s easy to see B2B and B2C as worlds apart, but the truth is that it doesn’t have to be like that. In fact, we've highlighted four ways B2B can thrive with some inspiration from their B2C friends.

Insights

Why seamless digital integration will secure a commercially sound future

Multiple digital technologies are helping to shape today’s businesses, so it’s crucial that organisations’ mission-critical solutions are talking to one another. That’s why agile, seamless integration is key to avoiding future commercial failure.


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