Allurion: Redefining the future of weight loss
The situation
Allurion are on a mission to rid the world of obesity with an innovative, non-invasive medical device. As a hypergrowth company, their marketing and brand assets needed a hypergrowth strategy to keep up with market trends.
The solution
A brand strategy and creative idea that is clear, compelling and consistent to help Allurion in their global mission. A visual language that is relatable to the audience and has breadth across multiple channels from social to doctor-led comms.
The results
- 100%
- growth year-on-year
- Team Eleven
- appointed creative agency of record
In a short timeframe Team Eleven have made a big impact on our marketing function. They understand our business and have helped unlock a strategy for sustained, long-term growth. Team Eleven’s creative has completely elevated the Allurion brand and reinforced our premium positioning in the weight-loss market. Their deliverables, from brand control and design to lifestyle shoots and social campaigns, has been praised by senior stakeholders and rolled out across global markets. A lovely bunch of people to work with, we see Team Eleven as a true strategic and creative partner.
Jessie Kennelly, Senior Brand Manager, Allurion
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Allurion: Redefining the future of weight loss
Allurion is dedicated to ending obesity with the world’s first weight-loss balloon. As a hypergrowth company, they needed a creative brand strategy that elevates their mission as the premium leaders in the weight-loss market.
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