Together

Nottingham

Biggest ever Xmas – creating engaging content on Instagram

Belvoir Fruit Farms

Belvoir Fruit Farms are a leading brand of Cordials and Pressé distributed in all major grocers. Together manage their Social Media including strategy, planning and content generation, community management, paid advertising and reporting. We have ‘always on’ organic content supplemented with 4 campaigns each year. 

The Xmas campaign Involved a 4-week campaign across Instagram where we featured 4 different Xmas parties, from canape’s and drinks with friends to a full-on Xmas dinner. The campaign featured one long continuous table which was segmented into 32 sections each with a recipe or cocktail made with Belvoir Cordials or Pressé. Each day a new serve or recipe was published revealing the ‘whole table’ at the end of the campaign.

This was a complex shoot involving a production team of 15 including 3 Chefs, 2 Food Stylists, 3 Photographers, Videographer, Art Director, Producers and assistants.

10 Million
Reach
6%
Engagement

Other Campaigns

Where possible we use animation or video content as this can increase engagement levels by up to 6 times. The 3 posts below each show different techniques.

  1. Illustration, photography and animation communicating the natural ingredients in Belvoir Drinks.
  2. Animation to promote Belvoir’s ‘Sip & Dip’ summer campaign.
  3. Parallax imaging, where we take a static image and mask off some of the elements to create movement.



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Belvoir Fruit Farms Social

Belvoir Fruit Farms are a leading brand of Cordials and pressé distributed in all major grocers. Together manage their Social Media including strategy, planning and content generation, community management, paid advertising and reporting.

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Together

0115 9564100 jonathant@togetheragency.co.uk