the tree

London https://thisisthetree.com/

Disciplines

  • Advertising/Creative
  • Digital
  • Social

About

We’re a multi-award winning, independent digital agency with a vision to build and grow a progressive collective of social-first people and brands. To us, growth is about much more than scale. It’s about expanding our hearts and minds through new skills, friendships, and the real-world outcomes we can create through our work.

The team look at the work they do through the lens of its consequences in the real world, making sure that everything has a positive impact. Our big idea is that we want to do things that make an impact now and in the future. We see agencies as occupying an unusual place in the social media world, and believe we have a duty to create and promote acceptable use of these platforms.

We have built a team of social natives, on the cutting edge of trends and best practices, pioneering the social landscape with new, rich content to meet the ever-evolving demands of today’s consumers, for both B2B or B2C. From building social channels from the ground up, through to controlling and managing large existing communities, we have worked to exceed client demands, producing impactful, real-word outcomes on a daily basis. We believe being truly sector agnostic has benefits to all clients, using learnings from each to better outcomes across brands and markets.



Connect


People

Insights

Ownership
Independent
Established
2014
Number of Staff
51-100
Turnover
Not Disclosed

Ethos

We’re a multi-award winning, independent digital agency with a vision to build and grow a progressive collective of social-first people and brands. To us, growth is about much more than scale. It’s about expanding our hearts and minds through new skills, friendships, and the real-world outcomes we can create through our work.

The team look at the work they do through the lens of its consequences in the real world, making sure that everything has a positive impact. Our big idea is that we want to do things that make an impact now and in the future. We see agencies as occupying an unusual place in the social media world, and believe we have a duty to create and promote acceptable use of these platforms.

We have built a team of social natives, on the cutting edge of trends and best practices, pioneering the social landscape with new, rich content to meet the ever-evolving demands of today’s consumers, for both B2B or B2C. From building social channels from the ground up, through to controlling and managing large existing communities, we have worked to exceed client demands, producing impactful, real-word outcomes on a daily basis. We believe being truly sector agnostic has benefits to all clients, using learnings from each to better outcomes across brands and markets.


Culture

Earlier this year we launched our new Employee Value Proposition (EVP). And this centres around our culture, work, affiliations, progression and benefits. To re-enforce this EVP we re-launched the peer to peer monthly reward scheme, a new company benefit that is centred around the wellness budget that we created, and this is for Classpass which give you a monthly amount to use on anything from gym classes to massages to being able to get your nails done.

Alongside our updated EVP we also have our tagline Present for your future growth - being present is about the now, looking at data and making sense of the current situation, we’re also there for the journey and the change we deliver for the growth of our people and clients in the future. What creates that is our DNA:

Growth mindset
Some call it ‘hustle’ but we call it a ‘growth mindset’.
We are dedicated to the search for greatness and find ways to make positive things happen for our colleagues, clients and partners.

Family culture
We attract curious, interesting and interested people and accelerate personal and professional growth.

Create to thrill
We thrill and engage, allowing great ideas to reach their potential through content.

Tech accelerated
Our powerful technology portfolio sits at the intersection between people and platform, providing digital brands with significant real-world outcomes.

Resilience
We have an established track record of commercial success and resilience, driving consistent financial growth and infinite personal growth potential.


Ambition

We have put in place the investment to ensure our future growth, not only with clients but we want to create the opportunity for our teams to deliver the best work of their careers while creating a community structure to make friends to that will last a lifetime. Our efforts are also focused on our acquisition strategy, looking at other businesses to further complement our data and production services as well as looking globally. We continue to innovate with the constant development of our powerful single-screen CMS and eCommerce solution, the root, used by many of our clients.

We want to be the best in class agency of our kind for client progression.

Awards

Best Large Agency

UK Content Awards


Crisis Response Content Campaign of The Year

UK Content Awards


Collaborative Content Campaign of The Year

UK Content Awards


The Elite Agency List

The Drum Top 100 Independent agencies Census


Social Media Awards - Best Large Agency

Global Agency Awards