Raise awareness of Click Travel’s new SaaS travel booking platform, engaging an SME audience that the brand had previously not spoken to.
With Click Travel, business travel no longer needs to be a painful experience. With 24/7 customer support and everything booked and managed in one place – business travel has never been smoother.
To communicate the smoothness of using Click Travel, we created ‘The World’s Smoothest Business Traveller’. Why is he the smoothest? Because with Click Travel, everything just clicks into place.
- increase in branded searches YoY
- increase in organic website visits
- CTRs 420%
- higher than the industry average
- VTR of campaign video
- Best Use of Strategic Planning
- Golden Bees
Click Travel - The world's smoothest business traveller
In a sea of competitor advertising which felt repetitive and tired, Click Travel seized the opportunity to stand out & be noticed – launching a brand response campaign that drove awareness of their new business travel booking platform & increased product registrations and sales.