Breakfast with Virtue: Check Ins at Check Out, powered by VICE Media Group


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About this event

Join us for breakfast and discussions around the future of retail at Vice HQ, London on Wednesday 30th November, with arrivals from 8.30-8.45am.

Virtue, the agency powered by VICE Media Group, is presenting our latest research that explores post-pandemic purchase consideration, highlighting consumer habits that have stuck and generational trends that are appearing.

Shopping is slowing down and brands have to act fast. Young people are now more than ever checking in with themselves before checking out with a purchase.

We want to help brands and retailers to better understand the shifts in youth’s shopping mentality and to anticipate where, why and how they’ll make their next purchases. We'll hear from and expert panel and our Insights team who will share exclusive findings based on proprietary research communities and youth audiences around the world, paired with historical shopping & retail research.

On our expert panel, we are delighted to be joined by:

  • Aisha Jakhura, Head of Brand - George at Asda

  • Leonie Brunnert, Social Innovation Specialist - Samsung Electronics|

  • Zanny Ali, Director of Commerce and Partnerships - VICE Media Group

Register here and we look forward to you joining us on the 30th.


Monika Zalaite's photo

Monika Zalaite

Head of Business Development Virtue

A strategic and dynamic senior leader with results orientated and commercial mindset. Passionate about creating and growing relationships of trust, influence and longevity with clients. Enjoys building and nurturing teams. Skilled presenter, facilitator and speaker.

Leonie Brunnert's photo

Leonie Brunnert

Social Innovation Specialist Samsung Electronics

Social Innovation Specialist at Samsung's European Headquarters.

Through my work in content creation and digital marketing, I am trying to push the boundaries of what’s possible and challenge existing structures.

Zanny Ali's photo

Zanny Ali

Director of Commerce and Partnerships VICE Media Group
Amy Davies's photo

Amy Davies

Global VP, Insights Publishing VICE Media Group

More than 10 years’ experience working at the intersection of culture, media and technology.

My passion is spotting new territories for innovation, for businesses and clients, aided by my multidisciplinary experience within digital media and communications, startup strategy and growth, public relations and experiential, advertising, branding and foresight.

Aisha Jakhura 's photo

Aisha Jakhura

Head of Brand George at Asda

Brand & marketing across all customer touch points in store and online

Date and Time


Vice UK Ltd
2-6 New North Place