Suzi Williams, Group Marketing and Brand Director, BT
By Tom Holmes
Suzi was appointed Director, Group Marketing & Brand for BT Group in July 2006, having joined BT in 2005 as BT’s Global Brand Chief
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An Ulsterman by birth, Tom spent most of his childhood in Africa and the Middle East, he graduated from Rhodes University, South Africa and became a professional actor in Cape Town before leaving in the early ‘80s to make his mark in the UK advertising industry.
For over 20 years Tom worked with some of the world’s leading agencies in the UK and internationally, including account management roles at WCRS and Saatchi & Saatchi, Board Director of The Lowe Group and as Executive Vice President of Grey Worldwide.
Tom realised that choosing the right agency partner can be critical for brands in achieving commercial success. However, finding the most effective agency can prove time consuming, confusing and expensive. A lot of his own working life had been wasted in unproductive new business meetings, spending a lot of money on speculative pitches with clients who lacked clear objectives.
Not satisfied with the modus operandi of how brands found objective information about the agency landscape, Tom set up Creativebrief as the first service of its kind to connect agencies and brands, saving both parties time, cost and confusion.
By Tom Holmes
Suzi was appointed Director, Group Marketing & Brand for BT Group in July 2006, having joined BT in 2005 as BT’s Global Brand Chief
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Over the past 13 years Nathan has led diverse businesses across Western Europe for Procter & Gamble in their Household Goods and Beauty divisions, most recently returning to the UK to lead the Gillette business
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Read moreBy Tom Holmes
Dave graduated from the Pratt Institute, New York, majoring in Advertising before going to work in Madison Avenue. Dave has founded several of his own agencies including GGT and Bainsfair Sharkey Trott. If he’s not writing ads he’s blogging, tweeting, and giving talks at industry events
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