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Cadbury’s Secret Santa delivers random acts of kindness

Secret Santa appeals to the generosity of spirit many people experience at this time of year, capturing people’s imaginations and delivering festive cheer.

Izzy Ashton

Assistant Editor, BITE

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Cadbury

Cadbury and VCCP are back for a second year with the Secret Santa campaign. It sees people across the UK following their generous instinct and becoming their own Secret Santa – the ultimate way to get into the Christmas spirit and spread some seasonal cheer to friends and family.

Agency:
VCCP, London

Sector

FMCG

Related Tags

Christmas