Design

Philippe Starck

Izzy Ashton

Deputy Editor, BITE Creativebrief

Share


Philippe Starck - Olympic Medals

As arguably the most famous living French designer, with a portfolio that contains everything from iconic chairs to perfume bottles and, as of last year, a smartphone, it comes as no surprise that Philippe Starck has been asked to lend a hand with the French Olympic bid.

Having designed the Olympic torch in 1992 for the Winter Games in Albertville, France, Philippe Starck has come up with an idea for an Olympic medal, that would accompany France’s bid to host the 2024 Olympic Games in Paris.

Starck’s medals are designed to be shared. They split into four separate sections – the main medal and three extras - allowing athletes to share their success with those around them, such as family, coaches and friends.

The medal looks simple enough, seemingly just like a traditional sporting medal, but, if required, it can be broken apart into three additional sections. Starck’s aim is that it be a reflection of how many people are behind a single athlete’s success. The four-part medal allows this success to be part of the lives of a whole team, rather than just the individual.

If successful with their bid, France would follow on from the Tokyo Games, scheduled to take place in 2020. Japan is said to be looking into using a proportion of the vast amounts of e-waste in the country, such as smartphones and computers, to create the medals for their Games.

Related Tags

Design