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Homebase coaxes consumers out of hibernation and into the garden

For the UK, getting fresh air is now limited to exercising responsibly once a day but, if you are lucky enough to have a garden or outdoor space, Homebase want you to get out there and enjoy it.

Izzy Ashton

Assistant Editor, BITE

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Homebase

Leading home and garden projects retailer Homebase has unveiled its new Easter campaign, built around the theme of ‘Grow a whole new Room’ as the retailer encourages customers out of their long hibernation and into the garden.

Agency:
Atomic, London

Disciplines

Advertising/Creative

Sector

Retail

Related Tags

Retail