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Nespresso, 'Festive campaign' by Text100

Paris. Just the word itself is evocative, emotive enough to stir up either memories or our own imagination. It is a city whose romanticism is world-renowned. And especially during the festive season.

Izzy Ashton

Assistant Editor of BITE

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Nespresso

An integrated PR campaign, comprising of a media trip to Paris and influencer ambassador support to raise awareness and drive sales of the new Nespresso Festive campaign - a collection of variation coffees and accessories in partnership with designer India Mahdavi.

Agency:
Text100, London

Disciplines

Public relations (PR)

Sector

Food & Drink

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