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The North Face gamify the slopes at Tomorrowland Winter

With Tomorrowland Winter put on hold this year, the festival’s sponsor The North Face working with 1000heads decided to bring the IRL experience to life in URL form.

Izzy Ashton

Deputy Editor, BITE

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The North Face

2021 put Tomorrowland on pause – we helped to bring the experience home by creating an online Tomorrowland challenge. The game is set in the beautiful French Alps and the aim is to make your way down towards the coveted Tomorrowland Village, gathering as many points as you can.

Agency:
1000heads, London

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Digital Social

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Experience Gaming