Hot Pick

Sixt, 'Horse' by And Rising

Hiring cars never really used to be something people would do unless they were on holiday. Why bother when you could own one right?

Izzy Ashton

Assistant Editor, BITE

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Sixt

Overly confident pedestrian, Seth, attempts to out-smug a couple that have rented a car from Sixt. But even his outlandish mode of transport can’t compete with Sixt's premium cars at economy prices.

Agency:
And Rising, London

Disciplines

Advertising/Creative Brand strategy

Sector

Automotive

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