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Case Study

BALLANTINE'S PRESTIGE - How street culture drove relevance amongst a Gen Z audience for a 200 year old whisky.

By Leagas Delaney

Ballantine’s has long enjoyed a strong reputation in key Asian markets. However, in recent years, it has struggled 
to maintain relevance with a younger audience, an increasing majority of whom saw Ballantine's as a whisky for an older generation.

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Case Study

CHUBB STUDIO - Branding the future of insurance.

By Leagas Delaney

From renting scooters and outfits to getting groceries delivered by drone, brands need to offer adequate insurance to maintain a positive CX. As a global insurance leader, Chubb can offer this, but many brands assume this can only be offered by like-minded InsurTech platforms.

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Case Study

BOWERS & WILKINS - Creating desire for a new product line in a competitive market.

By Leagas Delaney

Bowers & Wilkins, the iconic British audio and speaker brand, wanted to expand their offering into the competitive true wireless headphones market with their new PI5 and PI7 range.

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Case Study

PATEK PHILIPPE - How a watch for connoisseurs became one of the world’s most iconic brands.

By Leagas Delaney

2021 marked 25 years of the ‘Generations’ campaign, known best for the line ‘You never really own a Patek Philippe, you merely look after it for the next generation’. Today, the campaign is in 70 markets and is taught at Harvard as an example of best-in-class brand building.

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Case Study

ROYAL BRITISH LEGION - Reminding us all of the extraordinary sacrifices made by the Armed Services on our behalf.

By Leagas Delaney

The Royal British Legion exists to support ex-servicemen and women. Our ongoing campaign aims to remind us all of the incredible sacrifices made by these remarkable individuals and therefore, of the importance of the work that the Legion does in supporting them.

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Case Study

FIRETREE - Creating a ‘category of one’ for the world’s first super-premium chocolate brand.

By Leagas Delaney

Firetree is an expertly crafted range of single-estate dark chocolate. Each variant has its own distinctive taste notes, from sustainably sourced cocoa beans harvested from remote, volcanic islands. This distinctive heritage required a stand-out brand idea and visual identity.

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Case Study

Changing the face of dating for Jigsaw

By Weirdo

Designed to shock as much as entertain, we created a nightmarish vision of the future for a distinctive dating app that needed to shift from short-termist performance ads to bold brand marketing.

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Case Study

Ringnes - Everything you need to know is on the can

By Missouri Creative

Part of the Carlsberg group, Ringnes is a Norwegian local beauty brand that has long been the leading beer in its home country.

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Case Study

Generating three years of donations in a single day to tackle knife crime

By House 337

A moving tribute to a young football star in the making. The Kiyan Prince Foundation brings his legacy centre stage and to new generation.

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Case Study

WeWork - An audience first approach to finding right

By VaynerMedia

Post pandemic, with the world waking up to a new way of working, we needed to re-establish the brand as the potential solution in this new normal.

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Case Study

Kraft Heinz - Sprayonnaise

By VaynerMedia

From Podcast to Product. We encouraged Heinz to launch a sprayable Mayonnaise. This was after it featured on the Peter Crouch podcast and gathered momentum online. We produced a single unit and created organic content for TikTok, with one accumulating 2.9 million views.

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Case Study

TikTok - Euros

By VaynerMedia

We follow a consumer first approach when creating content with TikTok. We have seen increased engagements, vast coverage over hundreds of pieces of content. Our objective with our campaign was to identify new cohorts and speak directly to them.

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Case Study

Launching Beefeater Pink Gin - Pernod Ricard's most successful NPD launch ever

By Impero

Launching Beefeater Pink Gin - The world’s first scented campaign on the London Underground.

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Case Study

Klarna Discover the Truth

By Motel

The strategy behind this campaign is to dispel common myths about Klarna. Head on. For example, that Klarna is mainly used by young people when the average age of its 15 million UK customers is in the mid-30s. Or that Klarna charges interest like credit cards - when it doesn't.

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Case Study

Nike - The Toughest Athletes

By Wieden+Kennedy London

‘The Toughest Athletes’, shows the power and strength of women during one of the most transformative stages of their lives, pregnancy and early motherhood. The correlation of sport and motherhood stars more than 20 mothers across stages of their pregnancy and postpartum journeys.

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