Case Studies

Case Study

Battersea: Rescue is my Favourite Breed

By FCB Inferno

Our new campaign for Battersea is designed to get people to look at rescue animals differently. Despite the fact that 1 in 4 cats and dogs are rescues, there’s a misconception that they are somehow damaged or broken.

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Case Study

Bentley: Centenary

By UNIT9

For Bentley's Centenary celebration we created a multisensory installation that let people preview the EXP 100 GT, the inspirational concept car that represents Bentley’s futuristic vision of driving.

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Case Study

D&AD Masterclassics

By MRM

Unlike most other awards shows, D&AD is not for profit. So how does it survive? Masterclasses. Run by the best, to teach the next gen of award winners. But we had a massive problem. The budget to promote D&AD Masterclasses wasn’t just small. It was tiny.

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Case Study

Pura: Brand Launch

By FCB Inferno

We helped to launch, Pura, the new, family-run start-up brand aiming to shake-up baby care by making eco-friendly parenting easy and affordable. The campaign launched with a film using babies as the powerful messengers to hit home the serious problems caused by regular wipes.

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Case Study

Unox | Times Are Changing

By TBWA\NEBOKO

This is how a traditional brand can be completely contemporary by making progressive behaviour accessible for the not so progressive mainstream.

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Case Study

Sport England: This Girl Can

By FCB Inferno

We are celebrating our 5th birthday! It has been five years since the launch of This Girl Can, which not only encouraged millions of women to get active, but also fundamentally influenced how women are marketed to.

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Case Study

Nike: Reactland

By UNIT9

Nike wanted to create a product trial experience for their new React trainers that people would never forget. So we hacked in-store trials and created a real-time video game, played by running.

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Case Study

BMW: PHEV: Sometimes electric. Always BMW.

By FCB Inferno

A PHEV is every inch a BMW, so they look, feel and drive exactly as you would expect them to. In other words, the car is ‘Sometimes electric. Always BMW.’

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Case Study

John F. Kennedy Library Foundation: JFK Moonshot

By UNIT9

To celebrate the 50th Anniversary of the Apollo 11 Mission, we developed a world-first interactive AR documentary app where users could take a deeper dive into President Kennedy’s vision for the mission.

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Case Study

Andrex: Clean is a Feeling

By FCB Inferno

“Clean is a Feeling” is a significant change in direction for the UK’s leading toilet roll brand. At its heart, “Clean is a Feeling” focuses on the confidence that only Andrex can give you when you feel clean and at your best.

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Case Study

O2

By MBAstack

Repositioning O2 from mobile phone network provider to leading tech solutions partner for business.

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Case Study

Barnardo's: Believe in Me

By FCB Inferno

‘Crow’ is the latest ad in Barnardo’s Believe in Me campaign. It shows a young schoolboy talking about how he ‘feels different’, since recently losing his mother to an unexplained illness.

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Case Study

ICHV: Most Dangerous Street

By UNIT9

The Illinois Council Against Handgun Violence (ICHV) wanted to raise awareness about the SAFE Act. So we created ‘The Most Dangerous Street’, an interactive installation that showcased a week-by-week visualisation of Chicago’s gun violence.

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