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Dragon Rouge

Core disciplines: Brand strategy, Branding / design, Innovation/NPD/Service Design

One of the Top 30 most viewed agencies for 2016

Output:

100%
Video production5%
Digital10%
Branding / design30%
Brand strategy30%
Innovation/NPD/Service Design10%
Research15%

Key facts:

Ownership:

Independent

Number of staff:

301-400

Established:

1984

Turnover:

£47m


Agency diversity:Based on terminology used in the IPA diversity survey 2016

Gender:

Male Female
Executive Management
40%
60%
Heads of Department
38%
62%
All Employees
46%
54%

Ethnicity:

White BAME
Executive Management
100%
0%
Heads of Department
100%
0%
All Employees
90%
10%

Ethos:

We’re an independent global design and innovation consultancy. We help businesses and brands inspire, change and grow.
By blending insight, foresight and creativity we help our clients create new brands, reignite existing brands and develop exceptional customer experiences.

Ambition:

Create Generously:

Creativity is at the heart of what we do, and because we’re guided by our spirit of generosity, we work hand in hand with our clients to build brands that create more. Create generously is our belief system. It’s the spirit, fuel and style we bring to our work. It helps us forge a distinctive character and nurtures an open supportive culture inside.

Recent highlights:

Pentwards September 2017:

Silver Award - Carte Noire

Transform Awards Wins 2017:

Silver Award - Danone Light & Free - best use of packaging
Silver Award - Danone Light & Free - best development of a new brand within an existing brand portfolio
Bronze Award - Atkins Acuity - best implementation of a brand development project
Bronze Award - Hempel - best implementation of a brand development project across multiple markets
Bronze Award - Think Ahead - Best visual identity from the education sector

Showreel:

60 Second cut NKTB_H264 from tanja on Vimeo.

Office locations:

London
Paris
New York
Shanghai
São Paulo
Singapore
Hamburg
Warsaw

Capabilities:

  • Branding
  • Brand Strategy
  • Strategy
  • Design
  • Innovation
  • Insight
  • Sustainability
  • Engagement

Recent awards:

DBA Design Effectiveness Awards
2017 2018 Nominee for work on Danone Light & Free DBA Design Effectiveness Awards
CLIO awards
2014 Paris Saint Germain - CLIO SPORT GOLD CLIO awards

Trade association memberships:

Design Business Association (DBA)
Market Research Society, The
Marketing Society

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