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The Brooklyn Brothers

Core disciplines: Advertising/Creative, Brand strategy, Integrated marketing

Output:

100%
Branded content20%
Digital18%
Brand strategy15%
Public relations (PR)15%
Advertising/Creative12%
Social10%
Experiential marketing10%

Key facts:

Ownership:

IPG

Number of staff:

101-150

Established:

1st March 2008

Turnover:

£14.1m


Agency diversity:Based on terminology used in the IPA diversity survey 2016

Gender:

Male Female
Executive Management
62%
38%
Heads of Department
50%
50%
All Employees
32%
68%

Ethnicity:

White BAME
Executive Management
92%
8%
Heads of Department
62%
38%
All Employees
90%
10%

Ethos:

The Brooklyn Brothers - a global network designed for a modern world, with offices in New York, London, L.A. and São Paulo.

With a new approach, called Blockbuster Branding, the agency blends PR, social, digital, experiential, brand advertising and strategic prowess with the creativity of Hollywood to create work that entertains and generates its own audience. Not in the thousands but in the multi-millions.

Ambition:

Restlessly creative, with an entrepreneurial spirit and a passion for making entertaining, groundbreaking work in whatever channel, The Brooklyn Brothers strives to find new, different and effective ways of doing things for global brands such as Land Rover, Jaguar, NBC, Castrol, Promote Iceland, MINI, American Express, WaterWipes, Financial Times and Lancôme.

Showreel:


Office locations:

Los Angeles
São Paulo

Capabilities:

  • Branded Content
  • Strategy
  • Advertising
  • Digital
  • Social Campaigns
  • PR
  • Experiential

Recent awards:

Effie Awards
2017 Travel & Tourism - Inspired by Iceland (Silver) Effie Awards
Contagious Pioneers Award
2017 The Brooklyn Brothers Contagious Pioneers Award
The Travel Marketing Awards
2017 International Campaign of the Year - Silver, Fans of London The Travel Marketing Awards
Euro Effie Awards
2017 Brand Experience - Icelandair (Gold) Euro Effie Awards
Euro Effie Awards
2017 Leisure & Entertainment - Icelandair (Gold) Euro Effie Awards
Euro Effie Awards
2017 Small Budget - Icelandair (Gold) Euro Effie Awards
Euro Effie Awards
2017 David v Goliath - Icelandair (Silver) Euro Effie Awards
Effie Awards
2017 David v Goliath - Inspired by Iceland (Silver) Effie Awards
Euro Effie Awards
2016 Grand Prix - Inspired by Iceland Euro Effie Awards
Euro Effie Awards
2016 Small Budget - Inspired by Iceland Euro Effie Awards
Euro Effie Awards
2016 Leisure & Entertainment - Inspired by Iceland Euro Effie Awards
Euro Effie Awards
2016 David vs. Goliath - Inspired by Iceland Euro Effie Awards
Euro Effie Awards
2016 Best Demonstration of Integrated Effectiveness - Inspired by Iceland Euro Effie Awards
Brand Republic Digital Awards
2016 Leisure and Sport - London & Partners Brand Republic Digital Awards
World Media Awards
2016 Travel & Tourism - London & Partners World Media Awards
World Media Awards
2016 Grand Prix - London & Partners World Media Awards
Effie Awards
2015 Gold - Grand Effie Finalist by Effie Worldwide for NBC Sports Effie Awards
British Arrows Awards
2014 Bronze British Arrows Awards
Ad Age Awards
2014 Best Small Agency of the Year: Gold (75-150 employee category) Ad Age Awards
Cannes Lions
2013 Bronze Lion Cannes Lions
Cannes Lions
2013 Bronze Lion Cannes Lions
Cannes Lions
2012 Gold Lion Cannes Lions
IPA Effectiveness Awards
2011 Silver IPA Effectiveness Awards

Trade association memberships:

Institute of Practitioners in Advertising (IPA)
Marketing Society

Interact with The Brooklyn Brothers