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Ogilvy UK

Core disciplines: Integrated marketing

One of the Top 30 most viewed agencies for 2017

Key people

Michael  Frohlich
Michael Frohlich
CEO, Ogilvy UK

Michael Frohlich took up the position of CEO at Ogilvy UK in February 2018. Under his leadership, he continues to drive the agency forward towards a more integrated model to maintain a leading position in an ever-changing marketing landscape. His successes in both steering Ogilvy’s PR capability to immense growth at a UK and EMEA level, as well as his tireless work to bring together a fully integrated, bespoke WPP solution for British Airways and International Airlines Group, demonstrate his well-rounded ability to bring Ogilvy into a new era.

Since joining Ogilvy in 2012, Michael led the successful transformation of Ogilvy PR in the UK and then across EMEA. 

Beyond his professional commitments, Michael contributed to Brand Marketing in The PR Handbook - a text used in multiple academic institutions around the world. He is also a member of the International Communications Consultancy Organisation (ICCO) Board of Management.

Nina Jasinski
Nina Jasinski
Chief Marketing Officer, Ogilvy UK

Nina is Ogilvy & Mather’s UK Group CMO – a role that sees her overseeing the marketing and new business efforts across Ogilvy UK.

A passionate advocate of collaborative working and integration she loves pulling together exactly the right team of specialists for clients from across the group. Nina has a vast amount of experience of marketing agencies across all disciplines having worked in agencies such as Engine, Dare, Rainey Kelly Campbell Roalfe and Partners Andrews Aldridge.

Having spent an equal amount of time working in advertising as well as direct and digital agencies she understands issues of integration, digital and convergence perfectly. Nina sits on the Executive committee for WACL, where she is responsible for the Future Leaders Award as well as regular cross industry training sessions. She is a business leader at the Marketing Society and a fundraising committee member for Nabs.

Charlie Rudd
Charlie Rudd
CEO, Ogilvy & Mather London

Charlie is O&M London’s Chief Executive. He rejoined O&M in January 2016, which coincided with the agency’s move to Sea Containers.

Charlie started his career as a graduate trainee at O&M working on the Guinness and Shell accounts.  Since then he has worked at Simons Palmer and at BBH, where he spent 17 years. Prior to rejoining O&M, Charlie was BBH’s MD and COO for over eight years. While there, he was also responsible for the Audi, Unilever and Barclays accounts.

Charlie is a Trustee of NABS, the industry’s charity, which helps those who struggle with some of the pressures in the industry.  And while not in work, Charlie can be found at home where he has two teenage boys with whom he attends Southampton football matches and Hampshire cricket matches.

Jo Coombs
Jo Coombs
CEO, OgilvyOne UK

Jo is currently the CEO of OgilvyOne UK, The Customer Agency.  She is an experienced marketer with a passion for great ideas. 

Jo has been at OgilvyOne for the last 12 years working with both B2B & B2C clients including American Express, British Airways, The Co-operative, Public Health England, Mothercare and Unilever. An agency person her whole career Jo has previously worked at Y&R Europe, Harrison Troughton Wunderman and Brann. Jo is particularly interested in Customer Engagement and Behaviour Change.

She is a farmer’s daughter, a travelling photographer, horsewoman and a qualified yoga instructor (who now has very little time to practise any of that due to two small children and a dog).  She also has a passion for good shoes.


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