dadasd 

The Gate London Online icon

Core disciplines: Advertising/Creative, Integrated marketing, Media planning & buying

CHALLENGE

Transform a 60-year-old, family-owned estate agency into a modern service-focused property platform that puts the customer front and centre.

INSIGHT

Estate agents get a bad rap for service – often viewed as being more interested in their own targets than their customers’ needs. In an era of faceless digital home-buying or rental services, we identified that exceptional local knowledge and a highly-personal touch are what vendors and buyers, looking to sell or spend £1million + on property, are really after.

d&g&you from The Gate London on Vimeo.

SOLUTION

A warm, quirky and disruptive brand campaign featuring print and digital that uses well observed, beautifully shot, images – showcasing little glimpses into people’s lives. And how D&G aims to support them.

WHAT THE CLIENT SAID

"The Gate have been a joy to work with, and having media and creative under one roof has been invaluable to us in terms of communications planning and delivery.” 
- Luke Mugliston, CMO.

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