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Creative Research and Development Ltd.

Core disciplines: Brand strategy, Branding / design, Digital

Development of branding and visual identity unifying clothing, beauty and homeware divisions of the luxury goods label Bamford. Applications have included print media, digital media, and packaging design.

Fully responsive website design and development for www.bamford.co.uk.

Who they are

Bamford is British luxury fashion, accessories, bath & body and homewares company that prides itself on making products from natural, organic and holistic ingredients and materials.

Challenge

The challenge for this project has always been to convey the message of Contemporary British Luxury to a broad and international target market. It has also been nesseacry to work with a wide variety of the Bamford team and provide services for many different stakeholders at different levels. Achivieing continuity has been paramount, something which we feel is evidenced by the work we have produced for the client that fits seamlessly into the Bamford Way of Life brand environment.

Bamford Skincare packaging

What we did

We have worked with Bamford's brand consultancy Boston Studio on a selection of projects including Skin Care Packaging, Ecommerce Website Design and Development, Website for Founder Carole Bamford, Gift Set Packaging, Bath and Body Training Manuals, Invitations for Private Views and Collection Launches, Look Books, Stationery, Swing Tickets for Clothing, Bamford Grooming Department Branding, Website and Packaging, Bowl and Cutlery design for Daylesford Organic, Vitamin Range for Daylesford and Cold Pressed Juice Range Packaging.

3D Sketches for Bamford Bath and Body Gift Sets Packaging Concepts

Bamford Bath and Body Gift Set Packaging

3D Sketches for Bamford Skincare Packaging Concepts

Bamford Skincare Packaging Set

Packaging

Over the years we have worked on several aspects of packacing and for many of the Bamford brands. Since Bamford prides itself on luxury we have always specified unique papers and materials that sit in line with Bamford sustainbility philosophy for all the projects we have worked on. We have worked on all aspects of packaging, from box construction to decortion and typography.

Mobile version of the Bamford Ecommerce Website

Site map for Bamford Ecommerce Website that unified Spa and Fashion under one URL.

Desktop version of the Bamford Ecommerce Website

Desktop Version of the Bamford Ecommerce Website. Journal and Product Page.

Website & Digital

We built a responsive version of E-commerce Website for Bamford clothing brand. This included Concept Templates for all parts of website, Design and Build delivered pixel perfect. We also created a personal website and digital collateral to match for Lady Carole Bamford. We developed strategy, design, production and development for managing Lady Carole Bamford’s online presence. This included content management, article research, responsive website design and development, newsletter templates, and social media channel management.

Bamford Way of Life Stationery printed on Mohawk PC 100 Recycled stock.

Bamford Way of Life hard cover look book printed on Mohawk PC 100 Recycled stock.

Visual Identity and Print Design 

We helped refine how the exisiting logo was used and how typography and colour were excutued in a variety of physical applciations. In addition we have developed and refined several other logos for different divisons of the Bamford brand. 

Outcome

Since we began working with Bamford we have helped bring successful product ranges to market and have also managed to increase awareness of these products.The image of the brand has been refined and brought in line with the philosophy of the company through the implementation of our creative strategy. Moreover, the client has been able to make better-informed management decisions based on our creative proposals. All the jobs were delivered effectively on time and to budget. The final results together with our productivity have been so succesful that we managed to develop an ongoing relationship with the client. As an example we first started working with Bamford thier website was a single 1 slide holding page. Since the since the launch of the ecommerce website we created for them online sales have grown exponenitally year on year.

“Branding and identity for all aspects of this British Luxury goods producer.”

 

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