Bright Blue Day

Bournemouth www.brightblueday.com

Disciplines

  • Branded content
  • CRM/Customer engagement
  • Digital
  • Integrated marketing

About

Bright Blue Day is a customer experience agency.

We help our clients become customer obsessed. We know that in this complex, multi-touch and data-rich world – things have changed. Loyalty is measured in minutes. Trust must be earned. Your product and your customer’s experience of dealing with you, is your marketing.

Traditional marketing can’t keep up. Real-time, continuous engagement rules. Customer experience is the new battle ground.

Our roots are in creative and digital. Now we focus on four areas of expertise:
• Strategy and Story
• Digital and UX
• Integrated Communications
• Content and Social



Connect


People


Clients

New Work

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New Work

HP Future of Office

By Bright Blue Day

Lead generation campaign discussing the potential HP Office of the Future

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New Work

NLA

By Bright Blue Day

Digital application of new brand to drive membership signup & existing membership retention.

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New Work

Towergate Caravan Insurance

By Bright Blue Day

Towergate social campaign shifts conversation from insuring possessions to protecting a way of life

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New Work

Visa Data

By Bright Blue Day

An animated look at the history of data bringing to life Visa role in data in the 21st century

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New Work

UBS

By Bright Blue Day

A stylish guide to help hosts exude confidence with UBS guests at prestigious events

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New Work

Visa Uk

By Bright Blue Day

Launching Visa Checkout to top tier merchants, highlighting the transformative nature of the button

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New Work

Visa Uk

By Bright Blue Day

A World Cup incentive campaign to have users default their paypal account card to Visa

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New Work

HP Original Ink

By Bright Blue Day

Creatively exaggerating to HP printer owners the effects of ink switching from HP Original Ink.

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New Work

Princess Alice Hospice

By Bright Blue Day

Creating a brand platform of support and engagement for Princess Alice Hospice in the community

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New Work

HP Printers

By Bright Blue Day

Reinventing POS and the in-store Dixon aisle experience for HP customers

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New Work

Visa

By Bright Blue Day

We slashed the Fintech client onboarding timescale from 18 months to just 4 weeks

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New Work

Princess Alice Hospice

By Bright Blue Day

Great work providing compassionate care in the community needed an equally impressive showcase

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New Work

RNLI

By Bright Blue Day

Encouraging people to raise money and awareness for the RNLI by hosting a dinner party

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New Work

Visa

By Bright Blue Day

A web and social promotion encouraging consumers to choose Visa as their default payment on PayPal

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New Work

The Royal Over-seas League

By Bright Blue Day

A 3-minute film exploring the ROSL Annual Music Competition as part of an ongoing campaign

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New Work

Visa Uk

By Bright Blue Day

Visa and BBD capitalise on the national pride with snapchat during the 2018 World Cup

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New Work

Visa

By Bright Blue Day

Visa and TfL pay tribute to the England football team manager with a 48-hour PR stunt

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New Work

Hammerson Engage

By Bright Blue Day

Our industry-leading web portal for Hammerson Engage has won Mall Technology Innovation Award 2018

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New Work

Aruba

By Bright Blue Day

Changing perceptions of Aruba – from network vendor to workplace and security visionaries

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New Work

Princess Alice Hospice

By Bright Blue Day

PAH came to BBD with a brief to spread the word and inform people of the Hospice at Home service.

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New Work

William Russell

By Bright Blue Day

The secret to a successful digital lead generation campaign for William Russell

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New Work

Visa contactless

By Bright Blue Day

Working with Visa to use social active promotions to engage with consumers during the festive period

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New Work

RNLI

By Bright Blue Day

RNLI Fish Supper – host your own dinner party, donate to the cause, an evening of fun & fundraising.

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New Work

Alzheimer’s Research UK

By Bright Blue Day

Alzheimer’s Research UK have set themselves a new vision – to find a life-changing cure by 2025

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New Work

RNLI

By Bright Blue Day

Leveraging the attention of new BBC audiences to raise awareness of the charitable work the of RNLI

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New Work

Silverstone

By Bright Blue Day

Engaging new audiences through social targeting and events to attend the British GP at Silverstone

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New Work

Williams Russell

By Bright Blue Day

BBD create a new brand identity for the insurance business, Williams Russell.

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New Work

Pittards Everuday Extraordinary

By Bright Blue Day

Bright Blue Day tailors a Pittards campaign to drive sales and brand awareness.

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New Work

Kyocera

By Bright Blue Day

A B2B social campaign for Kyocera that increased reach, engagement and online influence.

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New Work

RNLI

By Bright Blue Day

We helped the RNLI build a series of branded experiences to connect to new audiences.

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New Work

Win Cash Live

By Bright Blue Day

A real-time campaign to make football talk easy around the Euro 2016 Championships.

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New Work

Veritas

By Bright Blue Day

A content marketing programme to target Chief Digital Officers across Europe.

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New Work

RNLI

By Bright Blue Day

The RNLI wanted to broaden its base of donors and volunteers. Our hard-hitting campaign told the real stories of loved ones saved at sea.

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New Work

Fruit Shoot

By Bright Blue Day

Consulting with disparate international teams to define a common experience and purpose across digital and social.

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New Work

Backup Exec 15

By Bright Blue Day

An integrated B2B campaign that talks directly to customer pain points to boost awareness of the Backup Exec 15 product.

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New Work

RIDE

By Bright Blue Day

RIDE Cycles know their customers have a strong sense of humour and wanted to show their fun side - so we played a little "X" april fool

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New Work

Orkney Tourist Group

By Bright Blue Day

Bright Blue Day’s unique proposition for the Orkney Islands is being activated across print, social and digital channels.

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New Work

Vue Cinema

By Bright Blue Day

Bright Blue Day’s ‘Film Fight’ social campaign for VUE Cinema increased footfall on the quiet mid-week spots.

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New Work

UBS

By Bright Blue Day

Bright Blue Day rolled out the global ‘Stories of Hope’ campaign, to encourage UBS high-net-worth clients to donate to its UBS Optimus Foundation

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New Work

SKINS

By Bright Blue Day

BBD Perfect Storm, our London agency, worked with SKINS to launch its social movement to remove drugs from sports #choosetherighttrack

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New Work

VISA

By Bright Blue Day

For Visa, Bright Blue Day launched a new style of promotion to drive contactless usage in the UK across social, mobile and digital.

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New Work

VISA Europe

By Bright Blue Day

Bright Blue Day are working with VISA to update all their websites across Europe in real time reflecting the results of the Olymics 24/7

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New Work

Volunteers Service Overseas

By Bright Blue Day

Showcasing the win-win of professional volunteering with VSO.

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New Work

Knight Frank

By Bright Blue Day

Integrated campaign to shake off the perception that it only deals with super-homes for the uber-rich.

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New Work

Scottish Power

By Bright Blue Day

Helping Scottish Power give something back to vulnerable customers - free insulation