Hot Pick
Haribo continues to deliver joy in HFSS friendly Kids’ Voices campaign
Fruitilicious is the latest iteration of the campaign from Quiet Storm.
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Tennent’s dreams of Scotland’s World Cup
The campaign celebrates Scotland’s participation in the men’s World Cup group stage for the first time in 28 years.
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Kopparberg and Neverland deliver the sunshine we all need
By Nicola Kemp
The ‘Bring Me Sunshine’ campaign successfully brings authentic summer joy to life.
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Plan International UK’s ‘Fine Print’ campaign is a confronting call for equality
The campaign, created by The Gate, powerfully spotlights the terms and conditions of being a girl.
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Amelia Dimoldenberg sparks summer joy for M&S
The summer iteration of ‘Love That’ builds on the success of the Gillian Anderson campaign.
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Times and T&P cut through the age of information overwhelm
By Nicola Kemp
In an age of misinformation amplified by AI, a new campaign from The Times powerfully brings to life the power of listening.
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Heathrow showcases the joy of travel in three letters
The campaign from St Luke’s riffs on Heathrow’s three-letter travel code to bring the emotion of travel to life.
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Nurofen proves power of consistency in pain campaign
By Nicola Kemp
McCann London successfully raises the bar in a new campaign which is part of the brand’s long running advocacy.
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Cushelle encourages Brits to enjoy some me time with flushable magazine
The tongue-in-cheek toilet literature encourages audiences to enjoy a well-deserved toilet break.
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All I want for spring is a compliment from Gillian Anderson
By Nicola Kemp
Mother and M&S deliver the feel good moment we didn’t know we needed in an upbeat campaign starring Gillian Anderson.
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Eggslut’s ‘Egg Yearning’ taps into romance resurgence trend
The social first campaign riffs on the conventions of gothic romance to tap into internet culture.
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TK Maxx celebrates the every day iconic
The playful fashion campaign starring a cat shows the value and style on offer at TK Maxx.
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Safer Than a Tampon ridicules regulation inequalities
The campaign from TOTM and Joan London highlights a scandalous lack of regulation of period products.
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Greenpeace aims to inspire will donations with a legacy of protest
The ‘We Won’t Rest in Peace’ campaign treats death as a final act of defiance.