The original 'Brexit bus' was acutely damaging for trust in the advertising industry, so it was only a matter of time before the infamous episode became an ad in itself.
By Izzy Ashton
To reach young people where they were already operating online and encourage them to register to vote, Spotify partnered with Digitas UK to create ‘It’s Our Time’, a 'track-like' ad that becomes part of your playlist.
By Izzy Ashton
Ballantine’s collaboration with Brooklyn artist Scott Albrecht beautifully brings the brand’s ‘Time Well Spent’ positioning to life.
By Nicola Kemp
Secret Santa appeals to the generosity of spirit many people experience at this time of year, capturing people’s imaginations and delivering festive cheer.
By Izzy Ashton
Technology can act as a solution to issues people with visual impairments face when it comes to access to information.
By Izzy Ashton
Pyjamas are the backbone of festive days, a reality that M&S have chosen to highlight in their latest spot, ‘Go Pyjamas’.
By Izzy Ashton
It is a fact that in times of turbulence or economic and emotional uncertainty, we look to nostalgia to solve our problems or simply to seek comfort or reassurance.
By Izzy Ashton
On average, Dogs Trust receives one call every six minutes from people wanting to give up their dog. The charity's famous slogan is one that we are all familiar with and yet the statistics reveal that the problem still persists.
By Izzy Ashton
Today’s Renault Clio features the very latest technological innovations. Yet, as their new ad showcases so beautifully, it’s the societal and cultural shifts that have occurred over the past decades that are the most profound.
By Nicola Kemp
While many ads champion the history of Christmas or the joyful festive spirit that is so pervasive in brand messaging at this time of year, IKEA’s campaign is a refreshing moment of humour.
By Izzy Ashton
With a ban on plastic straws coming into effect in 2020, Manifest worked with Raws to introduce a sustainable, bio-degradable alternative.
By Izzy Ashton
When it comes to careers, people's priorities are now different and workplaces are having to shift to accommodate that by asking what people want and actually listening to the answers.
By Izzy Ashton
In the midst of an uncertain political climate, Argos' Christmas ad from The&Partnership hits the right notes with its focus on pure joy.
By Izzy Ashton
In the midst of a somewhat toxic political climate, the NHS's latest ad is a shining example of what male strength actually looks like and evidence of the transformative power of inclusive creativity.
By Izzy Ashton
The UK has the worst childhood obesity rates in Western Europe; 3.3 million children are overweight according to Bite Back 2030, a youth-led movement calling for the food industry to put the health of young people ahead of profit.
By Izzy Ashton
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