Isabel Ferrer, EMEA Marketing Director Barbie, Mattel
2019 marks the 60th anniversary of Barbie, one of the most iconic dolls in the world. In the midst of a fundamental shift in culture, Isabel Ferrer explores how the doll has evolved to show girls what they can become.
By Izzy Ashton
Toby Horry, Director of Brand Marketing & Content, TUI
From breaking the myths surrounding in-house creatives, to advocating for flexible working, Toby Horry is at the forefront of a new breed of strategic marketers eschewing short-termism in favour of long-term brand-building.
By Nicola Kemp