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Case Study

Monty Bojangles - Growing Distribution, Sales & Brand Love

By Walker

Monty Bojangles needed help to find their brand voice and identity, whilst increasing product trial to enable them to gain nationwide distribution in supermarkets.

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Case Study

eBay Motors Keeps Your Ride-Or-Die Alive

By Joan Creative

People don’t think eBay when it comes to their car maintenance & modifications. JOAN set out to craft a Motors campaign that gives an emotional north star while crafting a POV for eBay Motors that’s distinct for the category, and positions eBay as an authority on car improvement.

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Case Study

Turbocharging Pukka Brand Growth | Strategic & Creative Lead Agency

By Walker

Pukka had pigeon-holed themselves in a laddish, ageing, football-loving territory, and sales were declining. We’ve transformed the iconic brand over 5 years by not only unlocking new meal occasions and growth opportunities, but by baking them into popular culture.

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Case Study

Pouring success: making German wines the next ‘big thing’

By Phipps Relations

How to get younger consumers excited about German wines?

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Case Study

British Airways - Windows

By Uncommon Creative Studio

After launching the new British Airways “A British Original” brand positioning, we were tasked with building out a subsequent awareness campaign celebrating the various journeys BA customers take, recognising that BA customers have unique reasons to travel

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Case Study

'Field Trips' for Xbox

By McCann London

Xbox 'Field Trips' is a first-of-its-kind learning module that reframes video games as educational tools, empowering kids to experience learning in a new and engaging way - through play. The immersive experience takes the shape of audio podcasts to listen to whilst gaming.

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Case Study

'The Everyday Tactician' for Xbox

By McCann London

The Everyday Tactician was a first-of-its-kind initiative inviting gamers to apply for a job at a real football club, promoting the launch of Football Manager 2024 on Xbox. One gamer was hired and used simulated game data and skills from his in-game experience to help Bromley FC.

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Case Study

'16th Century Life Expectancy' for UK Black Pride

By McCann London

"16th Century Life Expectancy" showcases Black trans influencers through authentic portraits, partnering with five members of the community to share their personal stories and debunk myths. The exhibition raises awareness and celebrates their experiences.

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Case Study

Getting the World Comfortable with the Word VULVA

By Joan Creative

Startup Luna Daily is on a mission to smash the barriers between fem care and body care. In a culture of miseducation, mass health problems, and vulva shame, we needed to get the world comfortable with the word ‘vulva’ and increase brand awareness of Luna in a disruptive way.

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Case Study

B&Q x Uncommon Continue ‘You Can Do It’

By Uncommon Creative Studio

The powerful integrated campaign aims to silence doubt and inspire action – encouraging people that they can do it no matter how big or small.

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Case Study

Ketch-Up & Down: PR-led integrated campaign to solve one of humanity's biggest dilemmas.

By Current Global

The groundbreaking new bottle that grabbed the world’s attention, showcased Heinz’s commitment to its fans everywhere, cementing its place as the world’s favourite ketchup and solving a silly problem with an equally silly solution Delivered with FP7 McCann by our team in Dubai.

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Case Study

Snapper: The Perfect Tree

By Saatchi & Saatchi

Celebrating the joy of eternal and evolving festive traditions, featuring an energetic and mischievous Venus flytrap, a wannabe Christmas tree named Snapper, who brings an unexpected joy to Christmas celebrations.

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