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Reach Out And Touch It
Switzerland had been losing winter footfall YoY to other countries due to a perception of it being old fashioned and expensive. We developed an idea that engaged both consumers and travel agents alike, allowing them to authentically experience the country.
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eBay Motors Keeps Your Ride-Or-Die Alive
People don’t think eBay when it comes to their car maintenance & modifications. JOAN set out to craft a Motors campaign that gives an emotional north star while crafting a POV for eBay Motors that’s distinct for the category, and positions eBay as an authority on car improvement.
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Turbocharging Pukka Brand Growth | Strategic & Creative Lead Agency
By Walker
Pukka had pigeon-holed themselves in a laddish, ageing, football-loving territory, and sales were declining. We’ve transformed the iconic brand over 5 years by not only unlocking new meal occasions and growth opportunities, but by baking them into popular culture.
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Pouring success: making German wines the next ‘big thing’
How to get younger consumers excited about German wines?
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Formula E, Season 9
Helping FormulaE attract the attention of new fans while celebrating Season 9
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British Airways - Windows
After launching the new British Airways “A British Original” brand positioning, we were tasked with building out a subsequent awareness campaign celebrating the various journeys BA customers take, recognising that BA customers have unique reasons to travel
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'Field Trips' for Xbox
Xbox 'Field Trips' is a first-of-its-kind learning module that reframes video games as educational tools, empowering kids to experience learning in a new and engaging way - through play. The immersive experience takes the shape of audio podcasts to listen to whilst gaming.
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'The Everyday Tactician' for Xbox
The Everyday Tactician was a first-of-its-kind initiative inviting gamers to apply for a job at a real football club, promoting the launch of Football Manager 2024 on Xbox. One gamer was hired and used simulated game data and skills from his in-game experience to help Bromley FC.
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'16th Century Life Expectancy' for UK Black Pride
"16th Century Life Expectancy" showcases Black trans influencers through authentic portraits, partnering with five members of the community to share their personal stories and debunk myths. The exhibition raises awareness and celebrates their experiences.
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Getting the World Comfortable with the Word VULVA
Startup Luna Daily is on a mission to smash the barriers between fem care and body care. In a culture of miseducation, mass health problems, and vulva shame, we needed to get the world comfortable with the word ‘vulva’ and increase brand awareness of Luna in a disruptive way.
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B&Q x Uncommon Continue ‘You Can Do It’
The powerful integrated campaign aims to silence doubt and inspire action – encouraging people that they can do it no matter how big or small.
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Ketch-Up & Down: PR-led integrated campaign to solve one of humanity's biggest dilemmas.
The groundbreaking new bottle that grabbed the world’s attention, showcased Heinz’s commitment to its fans everywhere, cementing its place as the world’s favourite ketchup and solving a silly problem with an equally silly solution Delivered with FP7 McCann by our team in Dubai.
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