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Case Studies

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Case Study

Strategic social storytelling driving product trial

By Jungle Creations

Jungle Creations initially partnered with Inch’s on a campaign basis, supporting the brand with social first creative and creator led content across TikTok and Instagram. Client Budget £251k - £500k

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Case Study

Evolving a Legacy Retail Brand for the Social-First Era

By Jungle Creations

Originally brought in to evolve existing campaign assets for social, Jungle quickly became a trusted extension of the DFS team, supporting major seasonal retail moments, integrated campaigns, paid social, influencer activity and scalable always-on content systems.

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Case Study

Building the UK’s No.1 food and drink brand on social

By Jungle Creations

Twisted, created and operated by Jungle Creations, is the UK’s leading social-first food and drink media brand, reaching more than 40 million followers across TikTok, Instagram, Facebook, YouTube and Pinterest.

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Case Study

Engineered for Whatever

By adam&eve\TBWA

Our team at adam&eve\TBWA have helped Columbia Sportswear Company launch its first major global brand platform in over a decade: Engineered for Whatever. The global repositioning peels back Mother Nature’s facade to expose the unpredictable chaos beneath, proving that Columbia’

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Case Study

Missing Managers

By McCann London

Transforming gaming experience into real football management careers, and launching an entire new generation of female coaches. Generating +41% increase in revenue for FM26 and becoming the #1 best-selling FM on Xbox since the game launched on Xbox Game Pass.

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Case Study

How we built a proactive and reactive model for advocacy, relevance and social buzz to reignite attention and intent for Wella Professionals

By Socially Powerful

Proactive & Reactive Influencer Programmes shifted Wella's presence from routine-led content to expressive, culture-first storytelling.

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Case Study

How we Transformed Lenovo’s EMEA Intel Seeding from Fragmented Local Execution to One Unified Creator Engine

By Socially Powerful

Developing & managing a standardised, video-first seeding workflow across 19 markets, built to drive efficient scale and measurable impact.

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Case Study

How We Built A multi-layered creator ecosystem for advocacy, earned and impact across key strategic priorities

By Socially Powerful

A multi-layered, intentional creator ecosystem that delivers full-funnel impact against cultural, brand and retail priorities.

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Case Study

Reigniting the icon and re-establishing John Frieda’s relevance, by becoming HairTok’s most trusted voice

By Socially Powerful

Launching a hub of haircare education with John Frieda’s global TikTok handle, built to educate, inspire and respond to culture in real time.

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Case Study

How We Took Kahlúa From Legacy To Cultural Relevance Through Social-First Thinking

By Socially Powerful

Taking on Guinness To Crown A New King Of St. Patrick’s Day With The Iconic Espresso Martini.

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Case Study

Autumn's Calling

By This Here

From runners to mindfulness communities to outdoor socialisers, this campaign gave young people a reason to visit England's forests. It also proved something the numbers made impossible to ignore: creator content, run as paid media, outperformed traditional brand ads by up to 5x.

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Case Study

Building Running Culture for Altra Experience

By This Here

Using creators across Europe, we launched Altra's Experience Family 3 through authentic running stories, Working across four markets, this creator-led campaign showed how trusted voices can build awareness and credibility more effectively than traditional product marketing.

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Case Study

Building an Always-On Creator Engine for Primark UK

By Socially Powerful

Socially Powerful expanded Primark’s Creators Club: a program designed to drive reach, engagement, and Click & Collect action across every launch.

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Case Study

Seal the Deal

By M+C Saatchi

Investing has undergone a cultural shift in the UK. Scams are surging, people are overconfident, and billions are being lost. To combat the issue the FCA dropped a 7ft seal for their ‘Firm Checker’ tool launch. ‘Seal the Deal’ turned a dry safety check into a humorous moment.

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Case Study

Men's Conference

By M+C Saatchi

We launched a campaign powered entirely by male creators, culminating in a real-life ‘Men’s Conference’, and men got involved. 74% of the population engaged. 270+ creators from gospel artists, comedians to Gen Z voices became advocates, urging men to speak out against femicide.

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