Case Studies
Case Study
Making KP Peanut Butter the best thing on sliced bread – 100 influencers put the spreads to test!
With peanut butter officially taking over from jam as the number one spread in the UK, KP Nuts tasked Red to create a launch for their new Peanut Butter variants, that would highlight the brands’ health, taste and eco credentials versus the many competitors.
Read More
Case Study
Captain Morgan - Live Like A Captain
By 1000heads
As the world’s largest producer of spirits, Diageo has a global goal of reaching 200M people with messages on moderation by 2025. To kick off this agenda, Captain Morgan challenged us to deliver their responsible drinking message – “Fun that isn’t remembered, isn’t fun.”
Read More
Case Study
McDonald’s - Upcycling Plastic Straws Into A Statement Swimwear Collection
By VIRTUE
When McDonald’s removed plastic straws from all its restaurants, we couldn’t let them go to waste. We turned this ocean hazard into an ocean-friendly fashion statement that became an immediate cult classic: An up-cycled swimwear collection commemorating the straws’ iconic design.
Read More
Case Study
Foot Locker - Future Voices
By VIRTUE
Even after everything the last year has taught us, fashion is still a shockingly white industry. As a brand committed to pushing culture forward, Foot Locker decided to help bring inclusivity to the exclusive Fashion Week events of Europe by elevating powerful Black talent in the
Read More
Case Study
Mazda MX-30 - Giving product demonstrations a beautifully designed kick in the ass
By VIRTUE
Most electric cars look like toys or ugly toys. Enter the Mazda MX-30: a car that speaks to a design language the electric industry has forgotten. Instead of tooting its own horn, we let the experts speak for us, creating the only product demonstrations we’ve ever wanted to watch
Read More
Case Study
L'Oréal Signature Faces - Makeup for the Zoom Age
By VIRTUE
Regular makeup is limited by the physical world, but digital makeup opens up limitless expression. We created L’Oréal’s Signature Faces, the digital makeup line that’ll make your regular makeup jealous - just in time for 2020.
Read More
Case Study
Dermalogica: Celebrating Skindividuality
Dermalogica asked us to create a campaign to promote their active clearing range and build brand affinity, whilst celebrating real bodies and individuality. We created the campaign 'Skindividual', a celebration of skin positivity recognising that everyone's skin is different.
Read More
Case Study
Moma’s Ecommerce & UX Website Design
By Hatched
The launch of the new e-commerce and subscription model website for MOMA, a brand we’ve proudly been working with over the last five years. The UX and design focusses on a fully integrated and bespoke Shopify approach that can now expand as the business and product range does.
Read More